Design to Grow 

by Mike Hunter

In today’s world, every company is at risk of having a “Kodak Moment” — watching its industry and the competitive advantages it has developed over years, even decades, vanish overnight. The reason? An inability to adapt quickly to new business realities. Established companies are at risk, but it’s no easier being an agile startup because most of those fail due to their … [More]

The Ultimate Competitive Advantage

by Mike Hunter

People are what sustain — or ruin — your brand. If your people are not excited about the company, indifferent or even alienated from it, your competitive advantage will disappear. When you promote a company of proactive and engaged employees who create a winning culture, sustain it, leverage it, and make it work no matter what comes your way, your business rises above the rest. … [More]

Fairness Is Overrated 

by Mike Hunter

During the 20 years Tim Stevens served as executive pastor at Granger Community Church near South Bend, Indiana, the ministry grew from a congregation of 300 to more than 5,000; from a staff of five to more than 130; with a preschool, restaurant, three campuses and more than 1,800 new churches planted in southern India. Stevens, now an executive with the Vanderbloemen Search … [More]

The Reputation Economy 

by Mike Hunter

Your reputation defines how people see you and what they will do for you. And today, thanks to rapid advances in digital technology, anyone can access huge troves of information about you at any time. In a world where technology allows companies and individuals alike to not only gather all this data but also aggregate it and analyze it with frightening speed, accuracy and … [More]

Bringing Strategy Back 

by Mike Hunter

In Bringing Strategy Back, strategy expert Jeffrey Sampler cuts through the clutter to reveal exactly why the usual tools of strategy are so sorely out of sync with our needs: windows of opportunity close far faster than they once did, many of these opportunities are smaller than they once were, growth rates are uneven across markets, and today’s competition is more … [More]

Strategize to Win

by Mike Hunter

Wall Street veteran Carla Harris gives readers the tools they need to get started, get “unstuck” from bad situations, redirect momentum and position themselves to manage their careers no matter the environment. With her trademark galvanizing advice, Harris identifies and clarifies issues that are often murky, offering lessons on identifying and making the most of one’s work … [More]

The 5 Choices 

by Mike Hunter

The time management experts at FranklinCovey share their five critical techniques for avoiding distractions and paying focused attention to our most important goals and tasks in our daily lives. Every day brings businesspeople a crushing wave of demands — not to mention the high-pressure demands of our jobs — that can be overwhelming and exhausting. The sheer number of … [More]

Think Agile 

by Mike Hunter

Funding falls apart. A similar product is unveiled by a more established company. A key employee jumps ship to work for a competitor. These are the unexpected obstacles that derail even the most promising new ventures. Entrepreneurs determined to keep up with today’s constantly changing business environment need to stay nimble enough to shift their strategies, products and … [More]

Critical Knowledge Transfer

by Mike Hunter

When highly skilled subject matter experts, engineers and managers leave their organizations, they take with them years of hard-earned, experience-based knowledge — much of it undocumented and irreplaceable. Organizations can thereby lose a good part of their competitive advantage. The tsunami of “Boomer” retirements has created the most visible, urgent need to transfer such … [More]

Succession 

by Mike Hunter

Tichy draws on decades of hands-on experience working with CEOs and boards to provide a framework for building a smart, effective transition pipeline, whether for a multi-billion-dollar conglomerate, a family business, a small startup or a nonprofit. Through revealing case studies like Hewlett Packard, IBM, Yahoo, P&G, Intel and J.C. Penney, he examines why some companies … [More]

Millennials & Management

by Mike Hunter

As management ages and prepares to work longer than previous generations and Millennials join companies at steady rate, companies are suffering through tension and dissonance between Millennials and Boomers, and realizing that they can’t just wait for management to age out to fix it. This book addresses a very real concern of large and small businesses nationwide: how to … [More]

Millennial Money

by Mike Hunter

The Millennial Generation will not be able to rely on pensions and social security in retirement. Instead, they will have to save and invest in the global stock market to meet their goals. To build wealth, young people must start investing early and buck conventional market wisdom. Millennial Money will explain the most common mistakes that hurt investors’ long-term returns and … [More]

You Only Have to Be Right Once

by Mike Hunter

Silicon Valley’s new billionaires are an unconventional breed, turning ideas into money at a rate never before seen in human history. Among these golden boys are: Elon Musk, billionaire bachelor and founder of PayPal, electric carmaker Tesla, and private space company SpaceX; Evan Spiegel, 23-year old founder of Snapchat, who recently turned down a $3 billion offer from … [More]

Thousands Per Minute

by Mike Hunter

You can sell your product at thousands of dollars per minute in an online video or retail television spotlight. There is an art to successfully appealing to your audience on camera. There is a way to keep the watcher watching! In these pages, readers will find that formula, gleaned from selling hundreds of products on television shopping channels and infomercials. This book is … [More]

Everyone’s a Critic: Winning Customers in a Review-Driven World 

by Mike Hunter

More than 70 percent of consumers now consult online reviews before making purchases, and they take those picks and pans very seriously. A disgruntled but ignorant customer on Yelp might have more clout than any expert guidebook, magazine article or newspaper critic. Some savvy businesses have figured out how to navigate — and even profit from — the new world of ubiquitous … [More]

Twitter is Not a Strategy

by Mike Hunter

In a cultural climate saturated by technology, marketing professionals have focused their energies on creating newer and more digital methods of advertising their brands. The tension between traditional branding and the seemingly unlimited possibilities presented by the advent of “digital” branding leads companies to abandon the tried and true aspects of marketing for the flash … [More]

Zero to One

by Mike Hunter

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. And the next Mark Zuckerberg won’t create a social network. The act of creation is singular, as is the moment of creation, and the result is something fresh and strange. This book is about how to build companies that create new things. It draws on everything … [More]

The Reciprocity Advantage

by Mike Hunter

A powerful new kind of competitive advantage is now possible thanks to technological and social disruptions that are already occurring. These disruptions revolutionize how companies can partner to create new growth. The Reciprocity Advantage shares a model for creating that growth. Reciprocity and advantage are words that are not normally seen together, but reciprocity — … [More]

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