You’re ambitious. You’re not afraid to take risks. You want to bring about positive social change. And while your peers have left a trail of failed startups in their wake, you want to initiate change from within an established company, where you can have a more far-reaching, even global impact. Welcome to the club — you’re a social intrapreneur. But how do you get started and maintain your momentum? Drawing on lessons from social movements as well as on the work of successful intrapreneurs, Gerald Davis and Christopher White provide you with a guide for creating positive social change from within your own organization.
Title: Changing Your Company from the Inside Out: A Guide for Social Intrapreneurs
Authors: Gerald F. Davis and Christopher J. White
Publisher: Harvard Business Review Press
Price: $28
Available: 3/17/2015
Pages: 224
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