"Many new and established brands that survived pivoted to PPE, and mask manufacturing became “the new black” in fashion." As environmental concerns demand disruption through transparency and accountability, the fashion industry, like many others, has recently had to adapt and adopt new sustainable models. Instead of over-producing overseas, many domestic, direct-to-consumer … [More]
Hospitality Seizes the Moment to ‘Change and Adapt’
"My team and I see new opportunities to bring people, passion and big ideas together. Whether it’s over food or a new restaurant experience, nothing means more to me than real connections." The entire restaurant industry had to adjust the business model almost overnight. “Change and adapt” became the north star and, during this public health crisis, we have redefined … [More]
Past the Chaos and Uncertainty Is an Ocean of Opportunity
"Our ability to celebrate the fact that we are thriving in the face of COVID-19 by paying it forward is the best part of our industry, community and, indeed, our country." As a group of digital natives, our sector has only become more creative since the onset of the pandemic. From using Zoom to communicate with film producers on lock down in L.A. and using drones to get closer … [More]
COVID-19 Spurs Increased Reliance on Technology
"With a sensitivity to financial stability, we’ve seen the demand for development increase. … As a business community, prioritizing the digital space is critical during this volatile time." The unprecedented disruptions caused by COVID-19 have taken minor shifts in our infrastructure. We’ve utilized the mobility of remote work in Latin America and nationwide. As dynamics … [More]
New Protocols Necessary for Rebound in Travel Industry
"The best part of our industry, given the effects of COVID, has been the deeper understanding of how and why people travel." The hospitality sector, like most travel-related sectors, has been hugely impacted by COVID-related disruptions. There are no easy solutions and most involve the loss of jobs and a shift in how the products and services, as well as how the producing … [More]
COVID-19 Provided a Blank Page for Businesses to Engage Opportunity
"With the new USMCA agreement passed by Congress, Arizona and Mexico are primed to capture the returning tech, auto, financial and renewable industries." International business expansion and development slowed down in the early months of COVID19, but activity has recently picked up. At Mesa, Skybridge, for example, we are moving forward with the first two developments, … [More]
The What, When, Where and Why of App Clips
App Clips is set to change how a business’s brand shows up digitally for its customers. App Clips will, in essence, allow users to have a native app experience available in critically contextual moments without requiring a download from the app store. So now I’ve got you thinking: “What could I do with this type of opportunity? What are the key activities that users do in … [More]
Wells Fargo Leverages Scale to Feed Communities
Wells Fargo has a long history of supporting local communities, especially during challenging times. Its leadership believes that when their communities thrive everyone can be successful, and they are deeply committed to supporting local communities where their employees and customers live and work. Wells Fargo concentrates its philanthropic investments on three pressing issues … [More]
Courageous Feedback. Can You Deliver It?
"Leaders must either invest a reasonable amount of time attending to fears and feelings or squander an unreasonable amount of time trying to manage ineffective and unproductive behavior.” —Dr. Brené Brown Most leaders assume feedback is negative and angst over how to deliver it so that it creates accountability, without discomfort for themselves. The ultimate challenge is how … [More]
Workforce and Childcare
It has been reported some parents here in the United States are using between 8% and 42% of their income to have their children cared for while they are at work. Recent studies collated by co-working specialists Instant Offices shows more than half of American parents are more concerned about childcare costs now than they were before the pandemic. While the cost of daycare … [More]
The ABCs of Generation N
Just when you thought you knew all the generations — from the Silent Generation to Gen Z, and all of them in-between — a new one pops up. This one’s called Generation N, representing our new “novel economy” all thanks to the novel coronavirus. This concept was first coined just a few months ago, at the beginning of the global COVID-19 pandemic, by well-known digital futurist … [More]
Safety Is the Ultimate Priority in Changing Business Landscape
The defining business trend of 2020 means employers are boosting protocols, from COVID-19 hygiene to workplace violence prevention, to keep employees and customers safe. It’s the dawn of a new era for business owners in a rapidly changing business climate that has been fraught with confusion and misunderstanding. The COVID-19 pandemic has brought a windfall of new safety and … [More]
Employee Input Informs Company Response
One of the first things we did in response to COVID-19 was pull together an infectious disease policy and make sure we had a plan for dealing with COVID-19 specifically. Because this was very new, our protocols had to flex as new and better information came to light. We identified a few trusted sources of information, including the CDC, who guided this effort. Beyond policies, … [More]
See Healthcare in a Broad Context
My thoughts back in June were that the situation with COVID and a safe return-to-work policy was too complex for employers to manage without too much unnecessary risk. Here in October, my recommendations are still that employers use their employees’ doctors to take on the risks about return to work and COVID testing and treatment. Employers should rely heavily on the … [More]
¡El bilingüismo es una herramienta para el éxito empresarial!
COVID-19 y las fuerzas geopolíticas han brillado una luz en el valor de la conciencia multicultural en el mercado. En In Business Magazine, nos enorgullece anunciar nuestra nueva sección de negocios en español, En Negocios, que contiene artículos en dos idiomas sobre temas como ventas, liderazgo, economía y finanzas. Cada semana, comparto ideas y conocimientos sobre las … [More]
Learning Pods: The Future of the Workforce
Mention heutagogy, and there will be blank stares. It’s an approach that celebrates self-directed lifelong learning skills and is a good fit for workplaces. The term was coined some two decades ago. It’s not necessarily a solo activity, either. Learning hooks into social and emotional domains and is a skill one needs to keep sharp and finesse. The World Bank has been on … [More]
Big Data Principles Help Brands Understand Market Position
A recent article in The Guardian discussed how big data can track the COVID economic slump; similar to what this shows of how economists are looking at new economic markers thanks to big data, there are signals that brands should be looking at to make strategic decisions for long-term planning. Some of the signals may seem obvious but, for many brands, figuring out what is … [More]
Truckers: The Hidden Heroes of COVID-19
When the country was ordered to shut down to slow the spread of COVID-19, a roaring economy screeched to a halt and millions became unemployed overnight. Many of us did our part, sheltering in place to protect each other and the most vulnerable among us. The first responders led the way in fighting the pandemic, putting their lives at risk in order to protect and serve us. … [More]
