Business Success Can Begin at a Surprising Starting Point: Philosophy

inbusinessPHX.com

In an age when college students are urged to choose an area of study based on financial returns, philosophy has become a much-maligned major. But those who dismiss philosophy as something with no practical use are overlooking how studying Aristotle, Plato, Socrates and others has real-world applications in business, says Cristina DiGiacomo, author of Wise Up! At Work and … [More]

Why Buying a Small Business Now Is a Bad Idea

By Terry Monroe

Normally, I am a proponent of buying small businesses. The data shows they make the world go ‘round. The U.S. Small Business Administration Office of Advocacy, which defines a small business as a firm with fewer than 500 employees, states there are over 30 million such enterprises in the U.S. But a convergence of factors have made the economic environment less favorable … [More]

Matching Your Sales Approach to Your Prospect’s Readiness to Buy

by Jill J. Johnson, MBA

Your sales and promotional messages must link to where your customers are in their decision-making process. There are five stages of buying behavior that a consumer will go through: awareness, interest, evaluation, trial and, finally, the adoption stage. Each stage requires a different decision by your prospect. By matching your sales and promotional strategies to their … [More]

2021 Open Enrollment Is Upon Us: Do You Have the Right Insurance Broker?

by Anthony Waters

2020’s open enrollment is in mid-swing and, as a business owner, employer or HR professional, you’ve most likely started to consider your organization’s benefits plan and what you might be looking to adjust in 2021. As you begin to outline what you’re searching for, you’ll probably have a lot of questions and concerns due to the unprecedented nature of 2020. Did your rates … [More]

HR Professionals View Recruiting and Hiring as the Most Challenging Issue for 2021

XpertHR

Recruiting and hiring is HR professionals' top concern for next year, according to 563 US employers responding to XpertHR's Survey of HR Challenges for 2021. The survey asked participating organizations to rate how challenging 12 major workplace issues might be in 2021 and found that over six in 10 (66%) said recruiting and hiring will be either "somewhat" or "very" … [More]

5 Ways Leaders Can Eliminate Stress and Reboot for Change in 2021

inbusinessPHX.com

As a challenging year winds down, companies are sifting through what worked and what didn’t as they prepare to reboot for 2021 after dealing with the many difficulties brought on by the pandemic. And if a business is planning significant changes in its operations in the New Year, the leadership team’s empathy for the workforce is vital in the process, says Joel Patterson, a … [More]

Survey: 70% of Hotels Won’t Survive without More COVID Relief

American Hotel & Lodging Association

With a resurgence of COVID-19 and renewed travel restrictions enacted in many states, a new survey of American Hotel & Lodging Association (AHLA) members shows that the hotel industry will continue to face devastation and significant job loss without additional relief from Congress. Seven in ten hoteliers (71%) said they won’t make it another six months without further … [More]

Encouraging Employers to Hire Deaf, Hard of Hearing Candidates this Winter

by Curtis Humphries

Since the COVID-19 crisis began in March, the job market in Arizona has changed dramatically. Jobs that were once staples have become rare, while others that never existed are becoming more commonplace. As we are rebuilding the job market, are we doing all that we can to provide an opportunity to some of the more vulnerable populations as potential employees. In Arizona, … [More]

Survey Reveals Employee Productivity & Engagement during Covid-19

Ten Spot

Ten Spot, the workforce engagement platform that keeps your employees connected, announced the results of its national employee survey, Employee Productivity & Engagement During Covid-19. The findings provide insight into the productivity and engagement levels of those who have been working from home since the pandemic started, and the challenges they've encountered. … [More]

4 Tips to Improve Marketing Automation, Close More Deals

Rick McCartney

There’s a lot of mystery and mystique surrounding what exactly marketing automation is. Casey Cheshire, the Founder & CMO of the Salesforce Pardot consulting group Cheshire Impact, host of the Hard Corps Marketing podcast, and the author of “Marketing Automation Unleashed” discusses proof that correct marketing automation works in Episode 99 of the If You Market podcast … [More]

Their Take: Lives and Livelihoods Meet at the Mask

by Pam Kehaly

When a public health emergency was declared in Arizona on March 11, followed by school closures, teleworking, limited gatherings, business closures, elective surgery postponements, and, 20 days later, a stay at home order, Arizonans experienced a double-whammy. Both personal safety and economic security were under siege. Our daily lives changed tremendously nearly … [More]

Healthcare Co. Offers Mental Health Resources During the Holiday Season

Magellan Healthcare, Inc.

Magellan Healthcare, the behavioral and specialty health subsidiary of Magellan Health, Inc., announced programs and resources to support individuals as they manage the holidays amidst a global pandemic. “COVID-19 has dramatically changed how we typically celebrate holidays, special events and celebrations. For many people, cherished traditions and religious events … [More]

Hiring Software Co. Study Shows What’s Ahead for 2021 Job Market

ThinkWhy

ThinkWhy, a SaaS company helping businesses navigate the labor market, has released a 2021 job market outlook report encompassing an analysis and forecast of the 2021 job market with recovery projections through 2025. Including major themes for the year to come, as well as a look at the impact of COVID-19 on the 2020 labor market, the 2021 Outlook report includes recovery … [More]

Considerations for the Food & Beverage Industry Amidst a Global Pandemic

by Katie Scardello

With its rich agricultural history, and as home to some of the most skilled farmers in the country, Maricopa County is one of the nation’s top food producers. While Maricopa’s agriculture industry is valued at $1.95 billion per year according to the City of Phoenix, the coronavirus has caused rapid surges and declines in demand, impacting various sectors of the food and … [More]

Report Details Airfare Pricing Trends, Emerging Destinations and Traveler Priorities

Airlines Reporting Corp.

Airlines Reporting Corp. (ARC), in collaboration with Expedia.com®, today released the 2021 Travel Trends Report, which analyzes extensive travel data from Expedia and ARC to uncover key search and booking trends for travelers. Top insights in the report include money-saving strategies for purchasing travel, evolving traveler priorities, and trending destinations … [More]

Survey: 7 out of Ten Americans Unlikely to Travel for Holidays

American Hotel & Lodging Association

A new national survey commissioned by the American Hotel & Lodging Association (AHLA) shows that many Americans are not expected to travel this holiday seasons. Results show that 72% of Americans are unlikely to travel for Thanksgiving and 69% are unlikely to travel for Christmas, compounding the challenges for the hotel industry during this public health … [More]

Housing Confidence and Job Satisfaction Increases among Key Highlights, Says Survey

Greater Phoenix Chamber

The Greater Phoenix Chamber recently released the Arizona Business Index™ (ABI™), powered by OH Predictive Insights (OHPI).  The study measures and interprets the health of the Arizona economy from the perspective of the Arizona consumer. The Index reflects consumers’ perceptions of both current economic conditions and future expectations. In addition to consumer sentiment, the … [More]

6 Ways Hybrid Cloud Service Meets Needs of Remote Workforce

Technologent

Before COVID-19, the cloud was already emerging as an essential IT service business need. But with the number of employees permanently working remotely around the globe set to double in 2021, from 16.4% to 34.4%, the future of business appears to rest solidly on a hybrid model of on-site and cloud computing access. “A hybrid solution that allows workers to freely transition … [More]

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