May 2023

Cover Story

Beyond Just Talk: How an Emphasis on People and Culture Is Building Business

DEI as a concept is about celebrating and respecting individuals’ differences. Naturally congruent with that effort are differences in the way individual enterprises put that into play with their unique business function and workforce. As the … [More]

Features

All Video Is Video Content Marketing

Being on video and watching videos is today’s business norm. A recent survey showed 76% of consumers watched a video before purchasing a product. Social media influencers promote products through video-based storytelling. They login to video meetings … [More]

Optum for Optimal Health Over 55

Optum Care has been a leading healthcare provider since 2011, serving more than 19 million patients across the United States. From California to Pennsylvania, Optum is committed to advancing health equity, envisioning a world where local communities … [More]

Listening Is the First Step

Listening is a powerful tool in any business setting and a critical skill that can enable a business to understand what its employees need, what they desire in their work, and how the business can become more successful. Listening, however, can be … [More]

Use an Advisory Board to Benefit a Business

We can probably all agree that many businesses often operate with scarce resources and limited expertise, sometimes making it challenging to navigate complex business decisions. However, if a business owner had the opportunity to solve this problem … [More]

Roundtable

The Future Role of Social Media in Finance

The idea in my book that information is the product comes from the work of sociologists from the early days of social media, including Yochai Benkler, … [More]

Economy

Position Your Business for Acquisition

Many entrepreneurs launch their companies with an eye toward eventually selling them. But preparing a business for an acquisition is not as simple as … [More]

Legal

How Do I Ward Off Counterfeits?

After nearly three years of pandemic-sized changes in all our lives, we seem to finally be over the COVID hump. While we’re all excited for the return … [More]

Nonprofit

The Influence and Impact of Small Businesses on Community

Small businesses are the backbone of community. For many, owning and operating a small business has been the fulfillment of “The American Dream.” … [More]

From the Top

Andy Fegley Steers Reinvention of Valley Real Estate Association

Associations are often slow to embrace change, but it’s crucial for them to adapt and grow to thrive. In fact, many organizations may get stuck in a rut when they become complacent and fail to adapt … [More]

Startups

Your Patient’s Advocate Helps Individuals Navigate the Healthcare System

Your Patient’s Advocate is a concierge nurse-based patient advocacy business founded in 2018 that supports clients with navigating the healthcare system. Serving where needed, the patient’s care … [More]

The Journey Disrupts with Diversity in Venture Funding

The Journey is a mission-driven venture studio building disruptive healthcare companies in partnership with the next generation of diverse founders. Unlike an accelerator or incubator, a venture … [More]

Healthcare

Start the Mental Health Conversation

Stress and burnout continue to be critical issues in the workplace. And, while great inroads have been made in overcoming any stigma attached to the topic, there is still some hesitation in bringing it into the open. Here are five ways business … [More]

Technology

Prep Proactively for Emerging AI

Artificial intelligence is the development of computer systems able to perform tasks normally requiring human interaction and intelligence. This can include visual perception, speech recognition, decision-making, translation between different … [More]

CRE

A Model for Modern Urban Cities and the 21st-Century University

If you’re Arizona State University, you create a development that is a model for modern urban cities. Novus Innovation Corridor is designed to be distinctly different, with a unique innovation ecosystem that aligns education with employment. As … [More]

Camelback Corridor Renovation to Redefine the Modern Workplace

Phoenix-based developer George Oliver, known for its cutting-edge office redevelopments, has unveiled plans for Bond, a $52 million renovation that will transform the landmark Biltmore Commerce Center into a hospitality-inspired office experience … [More]

Repurposed CRE Elevates Design for Health Clinic

A unique project transformation was recently completed on the NOAH (Neighborhood Outreach Access to Health) Cholla Health Center, located at 8705 E. McDowell Rd. in Scottsdale. Ware Malcomb, an award-winning international design firm, provided … [More]

By the Numbers

Nondisruptive Creation: Innovating without Destroying

When thinking about innovation, the economic and social impact of the approach is not all that matters. What also matters is an organization’s ability … [More]

Briefs

Workplace Accidents Liability

A workplace accident that results in serious injury or death is both an employer’s and employee’s worst fear. An average 2.8 workers out of every 100 in the U.S. are injured every year. If a worker’s injury is caused by someone else’s negligence, … [More]

Global Economy Could Benefit from More PMPs

There will be a global need for 25 million new project management professionals (PMPs) by 2030. The Project Management Institute warned the gap could result in a possible loss of up to USD$345.5 billion in global GDP. What is a project management … [More]

Electric Fireplace Tech Revolutionizing the Industry

Modern Flames, which pioneered the modern linear electric fireplace throughout North America in 2008, is again revolutionizing the industry with its Heliovision™ patented flame technology. It is available in two versions, five sizes, and offers … [More]