A generations expert and author of When Generations Collide and The M-Factor teams up with his 17-year-old son to introduce the next influential demographic group to join the workforce — Generation Z — in this essential study, the first on the subject. They were born between 1995 and 2012. At 72.8 million strong, Gen Z is about to make its presence known in the workplace in a major way — and employers need to understand the differences that set them apart. They’re radically different from the millennials, and yet no one seems to be talking about them — until now. This generation has an entirely unique perspective on careers and how to succeed in the workforce.
Gen Z @ Work: How the Next Generation Is Transforming the Workplace
Author: David Stillman and Jonah Stillman
Publisher: Harper Business
On shelves & online
Pages: 320
$28.99