More than 100 members of the National Association of Women Business Owners (NAWBO), Phoenix Chapter, and their guests recently celebrated the success of the past year and recognized the contributions of its members and corporate partners. “All of our members deserve thanks and recognition for all they do throughout the year to support our chapter and other women in … [More]
Don’t Neglect the Follow-Up
I recently returned from a large conference. If you attended any large conference recently, you probably met many amazing people. You are, more than likely, back in your office with a stack of business cards sitting on your desk with great intentions of calling, emailing and maybe even handwriting to each person. You probably have a thousand other priorities that could easily … [More]
Understanding the Missing Piece in Your Rising Healthcare Costs Puzzle
In seeking a solution to a longstanding problem, it’s common to grasp the familiar pieces and reason that if they can be adjusted, adapted or shaved down surely the puzzle can be solved. When it comes to rising healthcare costs, there is a puzzle piece worth understanding that can significantly change the shape and direction of your company’s health and well-being. Many … [More]
Community Leaders, NAWBO Corporate Partners Meet to Discuss Issues Important to Women Business Owners
Group members commit to reinvigorate mentorship and apprenticeship to change the business culture The National Association of Women Business Owners (NAWBO), Phoenix Metro Chapter, relies heavily on its corporate partners for in-kind and financial support for Chapter programs. Nearly 30 members of the NAWBO Phoenix leadership, its corporate partners and community leaders … [More]
July 2017 Message from Phaedra Earhart
So far, this year has been full of forming new partnerships and creating lasting relationships with our community partners, such as ASBA, ASU Sparxx, Arizona Hispanic Chamber of Commerce, e-Women Network and Athena Valley of the Sun, to name just a few. We are looking for more community alliances to partner with on a monthly basis so that members and those interested in … [More]
Are your Employees Taking Advantage of You?
Would you agree that some of your employees are rock-star performers, some are just OK, and, for a small few, you’d like a genie to change them into statues so they stop disrupting others? Let’s take a minute and think about your workforce. How many people are engaged at work — that is, involved in, enthusiastic about and committed to their work and workplace? How many … [More]
How to Collaborate with a Purpose
For many of us, collaborations resemble this scenario: A team is brought together; the problem is defined; some, not all, individuals begin to participate in the discussion; a solution is developed, agreed upon and implemented. Sometimes, the solution resolves the problem, but at other times it’s only a band-aid method that merely offers a short-term solution that will need to … [More]
Business Insurance is Not a Luxury for Small-Business Owners
You are a strong, smart entrepreneur. You own your own business because you have a passion for what you do and know in your heart you are the best person to do it, whatever that passion is. Your business is your child, and you give it your all. You’d do anything for your business. You turned your dining room or basement into an office. You work evenings and weekends. Along … [More]
Strategies for a Worry-Free Vacation
Vacation is meant to be a time to reset and relax. But for some of us, letting go of the office while away proves difficult. However, it doesn’t have to be that way. With these helpful reminders, you can let go of work and have a worry-free holiday. 1. Plan for a day of re-entry. Before even packing your bags, look ahead in your calendar and block off the first day back to … [More]
Five Critical Elements that May Be Missing from Your Website Copy
You know what drives me nuts? Putting a lot of effort into something and then not getting much to show for it. I hate that, and I try to avoid it as much as possible. But sometimes it happens anyway. And I know I’m not the only one. I often hear the stories of business owners who are frustrated that their marketing isn’t getting the kind of results they want, despite the … [More]
How to Keep Good Workers: Follow the Golden Rule
Hiring good workers is a critical function for every small business, but it’s only the beginning. One of the biggest costs to small businesses, both in the outlay of actual money and in lost productivity, is worker churn. Once you hire good workers, how do you keep them? The simple answer is, follow the Golden Rule: Treat your workers the way you want to be treated. Here’s … [More]
Making the Shift to Woman-Owned, Woman-Operated Businesses
A brand-new organization known as WOWOB (Woman Owned, Woman Operated Business) got off to a rousing start last month with a spectacular launch party held at Splash Printing & Marketing in Scottsdale, which drew more than 125 guests. The idea behind WOWOB is that woman-owned and -operated businesses tend to have deep-seated characteristics that set them apart. Research … [More]
March 2017 Message from Phaedra Earhart
So far, this year has been full of forming new partnerships and creating lasting relationships with our community partners, such as ASBA, ASU Sparxx, Arizona Hispanic Chamber of Commerce, e-Women Network and Athena Valley of the Sun, to name just a few. We are looking for more community alliances to partner with on a monthly basis so that members and those interested in … [More]
Focus on Your Digital Marketing to Increase Sales
A website with an integrated CRM (customer relationship management) may be the tool to drive increased sales, since it allows you to focus on your top prospects! Ideally, you want to achieve increased sales and better customer service with minimal effort. A CRM tool allows you to manage customer information in one location and provides valuable insights into your customer’s … [More]
Are You Having Fun Yet?
What’s the point of having your own business if you’re not having fun? Really, considering how hard you work, the sacrifices you make, the risks you face; shouldn’t the rewards be as great or greater? Here are some suggestions to help you significantly increase the rewards and returns from your business, minimize the risks, and make the ride on the entrepreneurial roller … [More]
7 Steps to Effective Delegation
Having a successful, thriving company can only occur when your team flourishes. The onus is on leaders to create a business culture that focuses on helping each person grow and expand her skills, knowledge and responsibilities. Unfortunately, this can be very challenging for many of us because of a lack of time and an inability to delegate work effectively. We always have too … [More]
Sitting Is a Pain in the Butt
Have you heard the idiom “walk a mile in someone else’s shoes”? Well, instead of walking in someone else’s shoes, I have been sitting in someone else’s office chair. All I can say is, given the option, hand me those shoes! I’ll admit I’ve been spoiled. For the last 17 years as a self-developed, movement-based therapist and educator teaching Kinessage® to therapists, my days … [More]
Getting Back to Basics with Healthcare
Our first form of medicine was herbs. Even with our scientific advances, plants are still one of our most valuable healthcare resources. Discussions about healthcare tend to focus on big-ticket items like hospital stays, doctor visits and medical tests. But that is only a fraction of healthcare and doesn’t even address the issue of prevention. It is estimated that … [More]
