Inflation is rising and so are the concerns of some U.S. consumers. The nearly 1% June jump in the consumer price index brought the total increase over the past 12 months to 5.4% – the biggest spike in annual inflation in nearly 13 years. Economists disagree on how long inflation will go on and how worried people should be. But whenever the costs of goods and services go up … [More]
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Worried That Inflation Will Deflate Your Retirement Plan? 5 Tips To Protect Yourself
inbusinessPHX.com
Ready To Go Maskless? 7 Steps to Prepare Your Smile for Post-Pandemic Life
inbusinessPHX.com
Wearing a mask was the public protocol throughout much of the COVID-19 pandemic. Consequently – and sadly for some – smiles disappeared from view. But with vaccinations available and most social restrictions ending, many people are happily ditching their masks and rediscovering the power of giving and seeing a smile. This public reemergence from the mask is a good time to … [More]
8 Tips for Cyber Security in a Company
by Phil Cord
Cyber attacks are becoming a more and more common problem for companies, and every business can be targeted, not only big corporations. That's why it is essential to implement security measures and be sure that each company’s systems won't be hacked. Business owners also have to make sure that every service they use, from online fax services to communication apps, is safe and … [More]
Four Tips to Improve Customer Retention
by Wayne Goshkarian
After getting new customers, many business owners assume they’ll stick around — but why should they? That’s the question a great retention strategy will help answer for you. More than 70% of customers will leave a business due to unsatisfactory customer service. A big part of customer service is regular communication with customers. What can you do to level up your business and … [More]
4 Expert-Approved Solutions to Small Business Failure
by JC Glancy
If you are a small business owner in the United States, you are in good company. According to the US Census Bureau, around 1.4 million new startups were filed between June and September 2020, but research from Lending Tree reveals that around 20% of those will fail during their first year. There are many reasons new businesses fail, from misreading the market, to hiring … [More]
Are Your Best Marketers Accepting Recruiter Calls?
inbusinessPHX.com
Finding and hiring the right talent is often a difficult task for companies, but retaining workers with high-level skills is becoming even harder as people leave their jobs in droves, looking for improvements in pay, work-life balance, management, and work culture. In digital marketing – a crucial component for business growth – talent retention has never been more critical, … [More]
Increases in Consumer Interest Correlates with Increase in Vaccinations, Says Yelp Study
Yelp Inc.
Yelp Inc., released second quarter 2021 data for the Yelp Economic Average (YEA) report, a benchmark of local economic strength in the U.S. The Q2 2021 YEA report reveals a significant correlation between consumer interest on Yelp and an increase of fully vaccinated populations across states and counties. The report also uncovers business reopenings reaching its highest level … [More]
Five Tips to Make Your Vacation Tax Deductible
by Tom Wheelwright, CPA
There are many tax benefits for business owners and one of the best is the ability to legally deduct travel expenses. A “business owner” includes a wide range of definitions, from CEO of a Fortune 5000 company to a small-business owner to an individual employee who runs a side business that is legally registered. Here’s how you can legally deduct an entire family vacation by … [More]
The Need for Diversity on Corporate Boards and How to Get There
inbusinessPHX.com
When companies such as Dick’s Sporting Goods, Under Armour and others added more women and minorities to their boards of directors this past year, much was made of their efforts toward board diversity. But despite gains, diversity on corporate boards continues to be the exception rather than the rule. “While people like to talk about the need for diversity, the fact … [More]
EN NEGOCIOS: Loncheras: 4 consejos para lanzar un negocio de comida móvil exitoso
por Edgar R. Olivo
Los vendedores ambulantes de comida aportan muchos sabores a eventos corporativos, celebraciones y áreas públicas para pasar el rato. Las loncheras son un servicio esencial para cualquier comunidad y, desde 2008, aumentaron su popularidad en todo el país con creaciones únicas. Es difícil escapar de un video en las redes sociales de personas que disfrutan de las creaciones … [More]
Food Trucks: 4 Tips to Launch a Successful Mobile Food Business
by Edgar R. Olivo
Mobile food vendors bring a lot of flavors to corporate events, celebrations and public hang-out areas. Food trucks are an essential service to any community and, since 2008, boomed onto the food and beverage scene across the country with unique creations. It’s hard to escape videos on social media of people enjoying food creations from diverse chefs and food … [More]
Do Your Employees Respect You? Why It Matters What Type of Manager You Are
inbusinessPHX.com
The workplace adage that employees leave managers, not companies, is supported by a survey, which reports that 84 percent of U.S. workers say poorly-trained managers create needless work and stress. And 57 percent of those workers queried by the Society for Human Resource Management think managers could use training on how to better manage people. This dominant opinion among … [More]
How Can Marketing Engage Today’s Consumers? Lose The Funnel, Use a Loop
inbusinessPHX.com
A company’s success often depends on how many customers it retains and, as a result of those relationships, new customers who are drawn by recommendations and favorable reviews. Marketing plays a creative role in attracting potential buyers, but the funnel concept many businesses have long relied upon doesn’t prioritize the customer experience, which is critical to retention … [More]
Inventory Jump Could be Welcome Relief for Home Buyers
Zillow
Housing inventory saw significant recovery for the second straight month in June, indicating that the market may be on the road to rebalancing after a long stint of being heavily in sellers' favor, according to the latest Zillow Real Estate Market Report.1 But inventory remains low, and demand is still strong, sending home value appreciation to new record highs for both monthly … [More]
It Is Time to Re-Assess Your Strategic Assumptions
by Jill J. Johnson, MBA
Today’s business climate is exceptionally volatile and complex. In this type of uncertain environment, it is essential to reassess all the strategic assumptions that have been the foundation of your planning efforts. We no longer have the luxury of being able to take for granted that shifting trends will be easy to see or that customer needs will be stable. As so many … [More]
How to Keep Employees from Joining the ‘Great Resignation’
by Jeanet Wade
As the nation continues to emerge from the pandemic, workers are noticing something. This is an opportune time to change jobs — and so they are. Millions of employees are quitting their jobs and some businesses are struggling to find replacements. Bosses who wonder why this is happening may need to look inward, says Jeanet Wade, the ForbesBooks author of The Human Team: … [More]
The Challenges to Hiring Experienced Chief Marketing Officers and the Rise of Fractional CMOs
by Maury Rogow
The average tenure for CMOs fell to 40 months last year, the lowest average since 2009. Meanwhile, marketing executives are under major pressure with tightening budgets coupled with a need to improve ROI. As turnover continues to rise, businesses are scrambling to find new ways to hire experienced leadership and improve marketing and sales efforts. One approach finding … [More]
Recruiting Top Talent Begins with These Key Steps
inbusinessPHX.com
Many employers and recent college graduates don’t think colleges are adequately preparing students for employment. A Cengage survey found that a high percentage of graduates feel unqualified and that they are lacking the skills seen in job descriptions. This may explain in part why businesses are struggling to find the right talent – even as millions of people look for work … [More]
