Businesses today thrive not just on what they sell, but also on the experiences they offer. Z’Tejas understands the importance of leveraging events to strengthen the brand and foster customer loyalty. The restaurant hosts events such as “Last Fridays,” which feature a live DJ, local sponsorship opportunities; guacamole and margarita classes; and regular performances from live … [More]
Two Arizona Companies Collaborate to Create Eco-Friendly Candle Collection
Scottsdale Candle Company is teaming up with Tequila Corrido, an Arizona-based handcrafted tequila brand, to create luxury candles made using its recycled tequila bottles. These candles will be made from Tequila Corrido’s Blanco, Reposado and Añejo expression bottles and are now available online for $50. The Tequila Corrido bottle candles will feature Scottsdale Candle … [More]
Upscale Retail Additions Coming to Tempe Marketplace
Vestar, one of the leading privately held shopping center owners and managers in the western United States, is pleased to announce 11 new tenants will join the dynamic roster of retailers at Tempe Marketplace, further elevating the shopping experience for residents and visitors alike. Totaling more than 54,000-square-feet of retail and restaurant space, the addition of these … [More]
Their Take: Shop Small This Small Business Saturday, Nov. 25
As Arizona state director of the National Federation of Independent Business, I’m thankful for the Grand Canyon State’s small businesses. I’m thankful for their drive and stubbornness, their determination to keep the lights on and keep people working. Our neighborhood small business owners haven’t had it easy. Many barely scraped by through the pandemic only to face historic … [More]
Holiday Sales Expected to Cool This Season, Phoenix on ‘Nice’ List
Holiday retail sales growth is expected to moderate this season following two explosive years for consumer spending, according to CBRE’s annual Holiday Retail Trends Guide. Inflation, lower savings rates, rising credit card debt and resumption of student loan payments have all affected both consumer budgets and confidence. Year-over-year retail sales in the Q4 holiday period … [More]
Operating in Your Customer’s Time Zone
Customers love it when you treat their time like your own
I’m not talking about time zones on a map; I’m talking about the time zone in your customer’s mind. Their time, and how you can ensure they love you and love your company. Treat your customer’s time like it is your own and they might just love you forever. Why? In the past few years, we’ve been talking to customers about the issue of time. We’ve become acutely aware of … [More]
Woman-Owned Local Family-Run Cattle Co. Launches Holiday Gift Products
Moon River Beef, the premier, pasture-raised beef provider in Arizona, is excited to announce the launch of its Holiday Gift Box options for the 2023 season. The woman-owned, family-run ranch will be taking orders until December 18, 2023, for five different flavorful beef-filled gift boxes, perfect for corporate, client and family gifting. The new gift packages come as an … [More]
U.S. Small Business Administration Arizona District Reminds Us to Shop Local
Over the past something months, small business has suffered, and, while COVID 19 isn’t completely gone, Spring, from those issues, has begun to appear on our doorstep. While we look forward to that, we still worry about where small businesses will re-engage in acts of celebration, and of sharing, and create an even deeper significance in our local communities. Hopefully, our … [More]
Lucid Introduces U.S. Referral Program Benefiting Current and Future Owners
Lucid Group, Inc. launched the Lucid Referral Program in the United States. The two-sided rewards program extends exclusive benefits to current Lucid Air owners, who can share their unique referral link with friends and family to give them new vehicle purchase discounts. "Our mission at Lucid is to inspire the adoption of sustainable mobility, and our customers are our … [More]
Gilbert Area Urban Hub Opens to Name Retailers and Valley Favorites
Epicenter at Agritopia®, the eagerly awaited, vertically integrated mixed-use community and retail destination situated at the heart of Agritopia, is thrilled to announce the completion of all retail leasing and that The Tyler luxury apartments are now fully completed and available for leasing across their three remarkable buildings. This ambitious project was brought to life … [More]
Make It Easy: Streamlining Your Way to Customer Service Success
“Who designed this convoluted process? A monkey could have done a better job.” “Why do I have to come in and talk to someone? This whole transaction could be handled online. Frustrating!” “I dread going there. The parking lot is impossible to navigate, you fill out what seems like eight thousand forms before you see anyone, and often the staff is confused by the … [More]
Don’t Get Distracted by Dazzle: Instead, Reliably and Repeatedly Deliver Good Customer Service
They’re hit or miss. Sometimes the service is marvelous. Other times it’s simply meh. I’m afraid to recommend their place because I can’t trust them to deliver. Maybe I’m just boring, but I don’t like surprises. They’re great one day and disappointing the next. I don’t need to be delighted. I just need what I need when I need it. What can I say, except every experience is … [More]
Laguna Beach Jewelry Brand Continues Arizona Expansion
gorjana, the fast-growing Laguna Beach-based jewelry brand, today announced the continuation of its Arizona retail expansion with the opening of a new store in the heart of Phoenix’s Biltmore Fashion Park on Wednesday, August 30. At the 1,499-square-foot store, Phoenix locals and visitors can soon shop the nationally-recognized brand’s popular designs, ranging from gold-plated … [More]
New Study Says Swipe Fee Bill Would Not Lead to Loss of Credit Card Rewards
The Merchants Payments Coalition welcomed new research showing passage of the Credit Card Competition Act should have virtually no impact on credit card rewards and that banks could easily afford to continue offering rewards. “This analysis shows the expected savings from competition over swipe fees would have almost no impact at all on credit card rewards and that the card … [More]
Phoenix-Based Cannabis Co. Debuts New Products for Cannabis Oil Holiday
Copperstate Farms, a Phoenix-based cannabis company, announced the launch of multiple solventless cannabis extract products that will debut just in time for 710 exclusively at Sol Flower dispensaries across the Phoenix metro area. July 10 – or 710 – is the canna community’s popular holiday for celebrating cannabis oil products, dabs and concentrates. 710, also called Dab … [More]
Entrepreneur. Book. Success.
In 2021, Hayley Paige directed laser focus to nonfiction, having experienced first-hand the huge potential of books in elevating the status, recognition and overall authority of professionals in their industry. Entrepreneur. Book. Success.(TM) explains how the power of a book in business is completely unrivalled by any other marketing platform or revenue-growth strategy — and … [More]
Target Launches Fast and Free Returns with Drive Up in Phoenix
This week, Target is expanding to include Returns with Drive Up to stores across Phoenix – making the returns process convenient, fast and free. Returns with Drive Up allows guests to return most new, unopened items within 90 days of purchase from the comfort of their car – for free. Returns with Drive Up will be available for online and in-store purchases made through … [More]
4 Tips for Defining and Reaching Your Target Audience
When competing with other brands to find the best channels needed to reach your audience, developing an effective marketing strategy might feel like throwing darts blindfolded. To increase your odds of reaching people who might be interested in your product or service, you need to effectively and accurately define your target audience first. It might take more than one … [More]
