When Under Armour ramped up its digital transformation efforts after the pandemic began, positive results soon emerged, and this year executives at the sportswear maker were able to report higher profit margins and a more seamless product-to-market pathway. But Under Armour’s success story isn’t everyone’s success story. Plenty of companies spend lots of money on digital … [More]
Want to Bring Digital Transformation to Your Business? The Right Leadership Is Key
How Recognizing Top Employees Can Cure the Quitting Epidemic
A record 4.3 million workers left their jobs in August, continuing a trend in 2021. Reasons for quitting vary, but as one recent survey shows, a lack of appreciation from employers is a common driver. Appreciation is an especially important factor to a large segment of the workforce – millennials and Gen Z. In a poll taken shortly before the COVID-19 pandemic began, 79% of … [More]
Should You Send a Turkey a Holiday Greeting?
In this electronic day and age, sending your boss or former boss a holiday e-card/social media greeting instead of a traditional “snail mail” card might seem perfectly normal and appropriate. However, there are several reasons why sending an electronic greeting might ultimately be a bad idea. For starters, many senior managers are older and reflect an “old school” … [More]
EN NEGOCIOS: 5 formas en que la energía renovable transformará las pequeñas empresas
Se acercan tiempos emocionantes a medida que la energía renovable se convierte en un tema principal en muchos sectores dentro de la economía y las conversaciones cotidianas, todo gracias a la aprobación del nuevo proyecto de ley de infraestructura. A medida que las personas se familiaricen con la idea de aprovechar la energía de las turbinas eólicas y los paneles solares, las … [More]
5 Ways Renewable Energy Will Transform Small Businesses
Exciting times are approaching ahead as renewable energy becomes a mainstream topic across many sectors within the economy and everyday conversations, all thanks to the passing of the new infrastructure bill. As people become familiar with the idea of harnessing energy from wind turbines and solar panels, small businesses also stand to benefit from renewable energy … [More]
Is the American Dream Dead?
The American Dream is the idea that there is equal opportunity available to any American in America, allowing the highest aspirations and goals to be achieved. The American Dream was first defined by James Truslow Adams in 1931. He explained it as "that dream of a land in which life should be better and richer and fuller for everyone, with opportunity for each according to … [More]
7 Ways Social Media Can Revitalize Small Business Competition
Economic impacts of the COVID-19 pandemic could very well continue to play out over decades. Change is a forerunner to growth and businesses across the nation were forced to pivot over the last two years. Perseverance was tested, resilience was built and the presence of small businesses on social media, or lack thereof, was noticed. Small businesses, which account for 99% of … [More]
Value of the Gen Z Workforce
Dr. Tricia Groff, executive coach, psychologist and new author of the book Relational Genius: The High Achiever’s Guide to Soft-Skill Confidence in Leadership and Life, shares her take on the benefits companies can have by embracing Gen Z as they grow into the workforce. With both their perspective and the changes wrought by COVID-19 that can create uncertainty and anxiety in … [More]
Small Business Saturday Tips for Artists

Right now, shop owners are gearing up for Small Business Saturday, November 27th—which is only a few days away! According to the U.S. Chamber of Commerce, “for every dollar spent at a small business, American Express estimates an average of $0.67 stays in that business's local community.” Local artists, who are small business owners, might need some ideas on how to promote … [More]
Returning to the Job Market? 5 Tips to Leverage Your Skills and Find Fulfillment
The good news for people looking for work is that a large labor shortage continues, and job seekers are gaining leverage as employers, struggling to fill openings, offer extra incentives. But those positive signs for workers wanting to re-enter the workforce don’t guarantee jobs that are a good fit, and an honest self-reassessment is necessary when weighing possibilities in … [More]
Is Your Boss a Grinch? How to Show Holiday Gratitude – and Retain Employees
The holiday season is a reflective time, and as company leaders look back on the past year of challenges and accomplishments, it’s important that they show gratitude to their employees – and not make it a rare occurrence. Research has shown a strong correlation between employee recognition and employee retention. Specific to the holiday season, one survey found that about … [More]
‘For Sale By Owner’ Listings Tend to Be Used by Rural and Lower-Income Sellers, Says Report
A recent report released by Zillow highlights trends in homes listed as "For Sale By Owner" (FSBO), which are advertised and sold directly by owners without enlisting the services of an agent. Over the past three years, FSBOs have made up 4-6% of all home listings nationally, which translated to roughly 63,000 homes for sale during September 2021. The research also found that … [More]
Should Your Business get Involved in Political Debate?
In today's political climate, where everyone is jumping in with an opinion about everything, it's tempting — as a business owner — to jump on trending topics. Jumping on a trending topic can mean exposure for your business that it might not have gotten otherwise. However, taking a stand might alienate specific customers. So, should your business get involved in the political … [More]
Did Your Customers Disappear? How to Get Them Back in 2022
Perhaps orders are down, in-store traffic has hardly rebounded, revenues are frustratingly slow to return and employee spirits are in the tank as well. When customers go away and don’t come back, business owners and CEOs are left to scratch their heads as they try to figure out why. A probable culprit is that the business failed to maintain authentic customer and employee … [More]
Their Take: Arizona Technology Council Commends U.S. House for Passing BBBA
The US House passed President Biden’s Build Back Better Act (BBBA), heavily supported by the Arizona Technology Council, sending the jobs and climate measures to the U.S. Senate. The BBBA is the most significant investment in clean energy and remedies to counteract climate change in U.S. history. This vote is a major step on the path toward reducing the carbon pollution that … [More]
How to Help Employees Look Forward to Monday in a Hybrid Working World
The rise of remote work has dramatically reshaped the way many companies conduct business, but at least one critical fact remains unchanged. Businesses that keep their team members engaged and excited about starting their work day are more successful, whether the work is in an office, remote or some hybrid of the two, says Adam Witty, author of Looking Forward to Monday: How … [More]
5 Ways to Boost Your Sales during the Thanksgiving Holiday
The Thanksgiving holiday is a great opportunity for small businesses to try to stand out. Daily advertisements remind us of the changing season, and creating awareness during this holiday will require some creative thinking. As the holiday fast approaches, it is time to start planning your marketing campaign to bring you the most customers during the season and beyond. Your … [More]
EN NEGOCIOS: 5 formas de aumentar sus ventas durante las vacaciones de Acción de Gracias
Las vacaciones de Acción de Gracias son una gran oportunidad para que las pequeñas empresas intenten destacarse. Los anuncios diarios nos recuerdan el cambio de estación, y crear conciencia durante estas vacaciones requerirá un poco de pensamiento creativo. A medida que se acercan las vacaciones, es hora de comenzar a planificar su campaña de marketing para atraer a la mayor … [More]












