Proposals in Washington to overhaul our nation’s health care system and move it toward a more government-controlled model would have a debilitating impact on the private insurance market, threatening to increase costs and reduce access for vulnerable Arizonans. Instead of pushing for reckless expansion of Medicare or a public option, Congress should focus on bringing down … [More]
Their Take: Public Option, Medicare Expansion Threatens Access, Affordability
Top 6 Accounting Trends to Pay Attention to in 2021 and Beyond
Today, ever-evolving technology has become an essential component of many business operations, including the accounting and finance sector. Technology has already changed manual bookkeeping, affecting how companies deal with cash flows, taxes, invoices, receipts, data management, bank reconciliations, payrolls and more. While certain technical advancements in the accounting … [More]
The Work of a Leader: 5 Practices That Transform People and Results
What do leaders do? Leadership is a quality many people can agree is admirable and desired. It is a skill that is developed in life by personal or professional experiences, by intentional design or not. Think of two leaders, whom you admire and respect. What do they do that is so different from others? What traits do they have that help them achieve great results? Chances are, … [More]
EN NEGOCIOS: El trabajo de un líder: 5 prácticas que transforman a las personas y los resultados
¿Qué hacen los líderes? El liderazgo es una cualidad en la que muchas personas están de acuerdo en que es admirable y deseada. Es una habilidad que se desarrolla en la vida por experiencias personales o profesionales, por diseño intencional o no. Piense en dos líderes a quienes admira y respeta. ¿Qué hacen que sea tan diferente a los demás? ¿Qué rasgos tienen que les ayuden a … [More]
Trying to Find Your ‘Why’? Maybe You Should Concentrate on Your ‘When’
It’s become a truism in some circles that the road to success and fulfillment involves finding your “why.” Once you’ve found that “why,” the thinking goes, you are on your way to purpose and fulfillment. But perhaps latching onto your “why” actually involves discovering your “when.” Maybe “when” we exist on the continuum of our journey is what provides the key to … [More]
How to Make Your Story Matter to Others
Chances are, if you think your story’s worth telling, it probably is. After all, humans are drawn to stories more than any other narrative form. Studies have shown that people are twenty-two times more likely to remember stories than they are facts and figures alone. That’s why marketing is rooted in storytelling—and any successful brand you can think of has a compelling tale … [More]
Will It Stick?
Marketing is constantly evolving and changing, with new tactics, new platforms and new generational nuances to understand and explore. Most marketers know that staying stagnant or tone deaf to trends can break a brand, but it’s a challenge to keep up. Alexis Krisay and I have found a unique way to bring our own passion for the marketing antics and stunts that brands from around … [More]
Putting Business Superpowers to Use in Times of Need
Airbnb saw an opportunity to render support when turmoil spread across Afghanistan as the U.S. announced withdrawal of military forces. The company offered to temporarily house as many as 20,000 Afghan refugees globally, with Airbnb’s chief executive expressing hope that others would be inspired to follow the company’s lead. The move was just one example of how many … [More]
How to Keep Customers Engaged, Instead of Enraged, during Supply-Chain Issues
Supply chain issues, an ongoing disruption caused by the COVID-19 pandemic, are expected to impact holiday shoppers this year. And at a time when companies annually hope for a significant uptick in revenue, marketers need to be on top of their game to keep customers engaged, informed, and interested. While modern technological tools such as websites, chatbots, and social … [More]
The 3 C’s of DEI Data and How to Avoid Them
Diversity, equity and inclusion are becoming an increasing focus in many facets of life. A simple example of these three key areas can be applied to a classroom and a student’s birthday party. Diversity is everyone in the class is invited to the party. Equity is everyone receives the same party favor and same size of birthday cake. Inclusion is everyone has the opportunity to … [More]












