The algorithm, called PR Value, shows the monetary value of mentions in articles on news sites, blogs and forums and in social media messages, using several real-time factors. Says Toine Verheul, CEO of Coosto, “We believe that PR Value lets professionals make better brand decisions. Until now, it wasn’t possible to soundly assess what the return on investment is for marketing … [More]
Workplace Emergency Communications
Share911.com is the world’s first workplace emergency management platform that enables communication, collaboration and continuity of operations before, during and after an emergency. Share911.com is a private and secure Web-based application that allows people who work together to share critical information during an emergency. This real-time information increases response … [More]
Tomo Connects
In today’s society, we have evolved from exchanging business cards to exchanging social media information. TOMO! Mobile Application was developed as a solution to exchange social media information more conveniently and efficiently. The app will also be utilized as a tool within small businesses and universities/colleges and will allow users to link their various social media … [More]
Leadership Makes an Impact
Graduating 50 or so candidates each year, Valley Leadership advances them to true leaders by connecting them to the community and accelerating their pursuit to become strong leaders within their organizations and for our community as a whole — to effect change and make a difference. Whether the individuals are working in the for-profit or nonprofit sector, Valley Leadership … [More]
Retinal Consultants Spreads Its Wings
Retinal Consultants of Arizona — one of the nation’s leading retina and vitreous clinical research and patient treatment facilities — is expanding its network of locations with the recent purchase of a 35,000-square-foot building in North Phoenix. The new building, much of which will focus on the Retinal Research Institute, will be operational later this year. RCA has also … [More]
Answering the Workforce Crisis
An inadequate talent pool is an issue for local businesses as their industry grows or its workforce diminishes. The construction industry, for example, ramping up in the aftermath of the recession, struggled to make up for the earlier exodus of workforce to other cities. But what if the workforce simply doesn’t exist? Two arms of the financial services industry have initiated … [More]
Creativity Re-emerges in Online Flower Sales
Online marketplace BloomNation was created as a fresh arrangement for online floral sales, developing a presence in each market for that local community’s independent florists. Increased profitability was part of the impetus. BloomNation takes 10 percent of the sale, in contrast to the 50 percent or more that has become standard in floral wire sales, and out of that fee it … [More]
Middle-Market Growth Strategy Is All About People
Leadership development support organization Accelerent vaulted over the Rocky Mountains to bring to Phoenix what has proven successful over the past nine years in Washington, D.C.; Baltimore; Kansas City, Mo.; and Nashville, Tenn. The organization focuses on middle-market companies — helping already-successful businesses grow to the next level. Because membership in each market … [More]
Fast Pitch: Pitch & Learn
Social Venture Partners is presenting its 6th Fast Pitch Challenge for nonprofits on March 1. Finalists are mentored for two months prior to competing, in an effort to help them perfect their pitch and win the attention of philanthropists. Fast Pitch and Social Venture Partners do so much to give awareness to innovative nonprofits. See some of the past pitches online. Fast … [More]
Broadstone Broadly Sustainable
Phoenix-based Alliance Residential Company’s Broadstone Waterfront was recently awarded LEED-H Platinum Certification. Among a wide range of innovative measures for energy efficiency, water conservation and sustainable operations are creation of a reduced heat-island effect with reflective roofing materials, paver ground covering and landscaping that minimizes heat absorption. … [More]
