Strategic Impact Partners is a national visibility firm that helps businesses and executives align their external presence with their internal values. “Through on-demand photography, executive visibility consulting and strategic storytelling, we elevate the way organizations show up in the world — capturing their leadership, culture and community impact in ways that build trust, connection and lasting influence,” explains Karianne Munstedt, CEO, who founded her company in 2025.
“After years of helping women see themselves more clearly through body-positive portrait photography, I realized I could bring that same lens of authenticity to the business world. So many incredible companies were doing meaningful work — but weren’t being seen for who they truly are. I launched SIP to change that,” Munstedt says. “Visibility shouldn’t be performative — it should be powerful, purposeful and personal.”
Each year, Strategic Impact Partners donates up to 60 hours of photography to a nonprofit aligned with its mission. In 2025, SIP partnered with Arouet, which supports women and families impacted by the justice system. “Giving back is part of how we stay connected to the deeper ‘why’ behind visibility: to amplify the voices and stories that matter most,” says Karianne Munstedt, founder and CEO.
In creating SIP, Munstedt found her biggest challenge in giving herself permission to evolve — letting go of a successful photography brand she had grown for more than a decade to build something new. “There was fear and uncertainty in starting over, but I knew this was the next step in my leadership,” she shares, relating, “I met that challenge by leaning into my own R.E.A.L. Leadership framework — staying Rooted in my values, allowing myself to Evolve, living in Alignment and embracing all the Layers of who I am.”
Taking to heart the observation from her photography mentor Sue Bryce, “Your body is the least interesting thing about you,” Munstedt has applied that wisdom to her work with Strategic Impact Partners by helping companies and leaders focus on showing the heart of their brand — the values, purpose and people behind the scenes. “Real visibility isn’t about surface-level polish. It’s about aligning what’s seen on the outside with what truly matters on the inside,” she says.
