Duct Tape Selling

Think Like a Marketer — Sell Like a Superstar

by Mike Hunter

Duct Tape SellingIt’s no longer enough to view a salesperson’s job as closing. Today’s superstars must attract, teach, convert, serve and measure while developing a personal brand that stands for trust and expertise.

In Duct Tape Selling, Jantsch shows how to tackle a changing sales environment, for both individuals and those charged with leading a sales team. Readers will learn to think like a marketer as they create an expert platform, become an authority in their field, mine networks to create critical relationships within their company and among their clients, build and utilize the Sales Hourglass, finish the sale and stay connected, and make referrals an automatic part of the process.

John Jantsch
$27.95
Portfolio Hardcover
May 2014

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