Mega Sports Park Changes Name after Bell Bank Pulls Out of Naming Agreement

Bell Bank Park has changed its name to Legacy Park: Arizona’s Premiere Sports & Entertainment Complex.

Bell Bank has announced that is has pulled out of its agreement deal with the sports park that is owned by Legacy Cares Inc., and run by its property management company Legacy Sports USA,. Bell Bank says it is due to various defaults under the naming rights agreement, as well as reports of financial concerns over the financial health of the sports complex.

Legacy Cares, the company that owns the complex, is now seeking a new naming sponsor as it expresses its sincere thanks to Bell Bank for helping launch the multi-faceted project.

“Sponsorship and name changes are common and frequent when it comes to arenas, stadiums, and sports facilities including those right here in the Valley. As we conclude our arrangement with Bell Bank, I want to thank them for their support as we opened this facility which is attended by millions every year. The search now begins in earnest for a new naming rights partner,” said Legacy Cares President Douglas Moss.

The 320-acre world class family sports and entertainment complex surpassed more than 4.3 million visitors in 2022.

Legacy Park:Arizona’s Premiere Sports & Entertainment Complex is home to the Learner and Rowe Championship Stadium as well as 35 football/soccer fields, 57 indoor volleyball courts, eight baseball and softball fields, 20 basketball courts as well as countless other amenities.

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