Wellness Co. Re-Opens with New and Enhanced Health and Safety Standards


As Arizona reopens for business, Zeel, a leading global wellness brand, announces a return to its popular Massage on Demand® services, incorporating its new initiative Zeel Shield™, a framework of comprehensive health and safety protocols.  Enhancements to the Zeel App also include a daily wellness check for providers, and in-app and text notifications to consumers confirming that they are free of coronavirus symptoms.

As hotels and spas reopen across Arizona, Zeel’s staffing solution, Zeel Hospitality, is uniquely positioned to send massage therapists to its hundreds of top hotel and spa partners as they meet the challenges of reopening after several months of closure. With Arizona’s corporate offices and headquarters reopening, Zeel’s award-winning corporate wellness program provides chair massage, yoga, assisted stretch and mindfulness instruction to employees at their places of work – all with Zeel Shield™ health guidelines.

“During these unusual times, we know that many of our customers feel safer at home. As a result, we’ve created a whole new set of protocols to make delivering wellness as safe as possible for both our clients and providers. This is an unprecedented situation and Americans have never been more in need of services to help them relax, recover and maintain their energy levels,” says Samer Hamadeh, Zeel Co-Founder and CEO.

The recently announced Zeel Shield™ is a comprehensive safety program based on state, local, federal, and CDC guidelines, as well as recommendations and resources from leading industry organizations including Associated Bodywork & Massage Professionals and The International SPA Association.

“Prior to this national crisis, therapists on the Zeel network completed hundreds of thousands of appointments across Arizona. We know that many of the providers in our network  are eager to get back to work while facing the challenge of  how to do it safely.  We’ve implemented best-in-practice safety measures and are excited to be reopening our Arizona business.”  Alison Harmelin, Zeel Co-Founder & Chief Brand Officer.

Zeel provides individual and corporate wellness services in Phoenix and Tucson.

A high-growth Inc. 500 global wellness brand, Zeel created Massage On Demand® in 2012 and was the first company to launch same-day, in-home massage through their award-winning app for iOS and Android.  Recently surpassing more than 1.5M appointments, Zeel has been named one of the “Best Entrepreneurial Companies in America” by Entrepreneur and one of the fastest-growing companies in the country by Inc. Magazine.

The Zeel platform includes more than 11,000 licensed massage therapists, assisted stretch and yoga instructors, and mindfulness experts delivering wellness services to homes and corporate headquarters around the country.  Zeel also includes Zeel Hospitality, a software-based staffing solution for hundreds of hotels and spas nationwide. In March of 2020, the company launched Zeel Virtual Wellness, offering the employees of   corporate partners guided stretch, yoga, ergonomics coaching and mindfulness through WebEx and Zoom.

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