The Power of the PAC Can Aid Businesses

by Alexandra Lyon

Dozens of local political action committees (PACs) are up and running in this election season, and local businesses as well as major corporations are finding them a viable vehicle for influencing public policy and supporting candidates who best represent their industry or interests. “Being able to be involved in the political process through a political action committee is … [More]

Regional Contractor Locates in Scottsdale

by RaeAnne Marsh

There is a resurgence of construction activity in the retail market, says Bob Benda, CEO of Westwood Contractors, Inc., which focuses exclusively on consumer retail facilities. He describes the activity as a steady, gradual improvement over the recession levels. To service its clients throughout the West and Southwest, Fort Worth-based Westwood Contractors opened an office this … [More]

Fees Due from Employers of Self-Funded Health Insurance Plans 

by RaeAnne Marsh

July 31 is the upcoming deadline for insurers and sponsors of self-insurance health plans to pay the annual Patient-Centered Outcomes Research Trust Fund fees (usually referred to as PCORI fees for the Patient-Centered Outcomes Research Institute they fund). Fees are due for plan years that end on or between October 1, 2013 and September 30, 2014, inclusive. They are imposed on … [More]

Marketing: Get Scooped

by Mike Hunter

Scoopr, from Scoopr Media, provides brands with authentic user-generated content to use in marketing efforts and rewards brand fans for their content. Scoopr helps brands know the difference between brand fans, brand ambassadors and brand evangelists by providing the analytics behind every photo it stores. Brands begin by creating an assignment on the Scoopr Web App. Mobile … [More]

Notary ePublic

by Mike Hunter

Notaries have been around for centuries, but with the latest technological advancements pioneered by Settleware Secure Services, the electronic and digital signature company found there’s a tech alternative — NotaryCam. Settlewareoffers the most sophisticated system available for getting documents e-signed and notarized online by providing protection and convenience. Businesses … [More]

Personal Work Force

by Mike Hunter

Ejobba offers a new Web marketplace that enables consumers to easily find qualified workers for virtually any task, from home improvement to self-improvement — creating jobs for Arizona workers and, in turn, fueling the local economy. Post a job, get estimates by qualified and reliable workers, and get the job done! … [More]

Toolkit to Trade

by Mike Hunter

Alliance Bank of Arizona and Mesa Community College have collaborated to present The Exporter’s Toolkit: How to Reach International Markets. This is a guide to getting started and includes exceptional information from Hank Marshall, City of Phoenix Economic Development Officer, and numerous other key executives and business owners who give advice, statistics and connections to … [More]

Social Media Not a Bonanza for Sales Prospecting

by RaeAnne Marsh

A vigorous social media presence is widely seen as essential for success in today’s hyper-competitive direct sales environments. But even among the younger, always-connected generations, it is not found to be most effective for actually generating new sales. In a survey of more than 2,200 salespeople, Trelitha R. Bryant, senior V.P. of field testing and research at Behavioral … [More]

Storytelling App Enables Peer-to-Peer Marketing

by RaeAnne Marsh

Splicity, a new mobile app from Phoenix entrepreneurs Caleb Barclay and Ben Hall, offers businesses a platform to enable their loyal customers to create 17-second videos for strong peer-to-peer marketing. The initial idea was to make storytelling more accessible to the everyday person, Barclay explains. “We wanted to create a community around story-art framework.” But he notes … [More]

Mortgage Lender Targets Underserved Phoenix Market

by RaeAnne Marsh

Recognizing opportunity in Phoenix’s housing market, Carrington Mortgage Services has opened a new Scottsdale office, its second in the area. This is part of the company’s national strategy to target a specific underserved segment — those with a FICO credit score of less than 630. Arizona was among the areas hardest hit by the recent housing collapse, a distinction it shared … [More]