Over Easy Philanthropy Gives Kids a Chance

by Mike Hunter

Over Easy, a local breakfast restaurant with locations throughout the Valley, brings a unique connection to its philanthropic partnership with Phoenix Children’s. Part of its year-round commitment to supporting Phoenix Children’s includes the “Kids Helping Kids” initiative that earmarks a portion of proceeds from every kids menu item sold at all locations to benefit the hospital.

“The Kids Helping Kids has a great impact on children visiting the restaurant,” shares COO Brian Terpay. “We have heard countless times how the kids feel like ‘they’ get to make a difference by helping out other kids. So many of them are excited and want to hear about the hospital. It’s a complete circle of support.”

Building on the success of raising $124,531 in 2024, the 2025 campaign will run through December 31, featuring a variety of fundraising efforts throughout the year; all proceeds going to the Child Life Zone. “This year, our focus on fundraising with PC has been through our annual Dollars for Dozens campaign, sponsoring Nurses Week and our Kids Helping Kids promotion. We also have many volunteer days planned in our newly named Kids Zone at the hospital. The most exciting one will be a cooking demo for some of the children there!”

Having pledged to raise up to $500,000 over the next four years, Over Easy is naming the Gathering Café and Maker’s Space within the newly remodelled Child Life Zone. The Child Life Zone, known as the “Happiest Place in the Hospital,” welcomes thousands of patients, families, and volunteers, creating an atmosphere of transformation through creativity and collaboration.

The Child Life Zone is a unique, state-of-the-art therapeutic space where kids can be kids. It is a place designed for playing, creating, learning and connecting with others. The child life specialists work with children at any age or stage of development, using developmentally appropriate language and play to help kids understand unfamiliar or complex terms, conditions and procedures. With the help of these specialists and an area like The Child Life Zone, kids and families are supported and healed by more than just medicine.

“Over the past 17 years, we have been involved with many different charity groups, but nobody has aligned with our brand more than Phoenix Children’s,” Terpay says. “Their mission of advancing hope to children correlates to ours of sparking brighter days to everyone. Pledging a multi-year commitment to them allows both sides to dig in deep and make meaningful impacts. It also allows our guests to know that by supporting us they can support a great cause.”

Did You Know: Founded in 2008 and now with 17 locations across the Valley, Over Easy has been featured on the Food Network, in Bon Appétit magazine and has been recognized by Travel + Leisure as one of America’s best breakfast and brunch restaurants.

Photo courtesy of Over Easy

In Business Dailies

Sign up for a complimentary year of In Business Dailies with a bonus Digital Subscription of In Business Magazine delivered to your inbox each month!

  • Get the day’s Top Stories
  • Relevant In-depth Articles
  • Daily Offers
  • Coming Events