June 2024 Guest Editor: Susie Ingold, Burch & Cracchiolo

With the Law on Your Side

from Susie Ingold

In many cases, reaching out to an attorney is a common response when businesses run into problems in various aspects of their operations. But seeking out their expertise may not only help the business avert problems but even strengthen and grow.

I believe a proactive approach to consulting with my clients often avoids problems and creates opportunities for growth and positive outcomes. Proactive strategies help identify and address potential legal issues before they snowball into costly lawsuits or regulatory problems. This proactive approach saves businesses money on legal fees associated with reactive problem solving and allows them to focus on core operations and support. By addressing legal issues proactively, businesses can avoid disruptions and costly missteps. Working together proactively also builds trust and stronger relationships that, in turn, lead to compliance with regulations in a way that maximizes benefits and develops innovative solutions within legal boundaries. I believe my clients can have peace of mind knowing that I am always in their corner advising them in a forward-thinking manner.

This is the focus of In Business Magazine’s cover story this month, “Legal-Ease: Your Lawyer as Your Business Consultant.” Attorneys bring their expertise in their practice area for an article that covers a select sampling of operational concerns businesses face. These range from organizational structure to artificial intelligence and offer insights that can help businesses grow.

Another strategy for growth is acquisition. In feature article “Accelerate Growth via Add-On Acquisition,” Cole Jackson discusses benefits and challenges for businesses pursuing an add-on acquisition or becoming part of an add-on acquisition and what that process entails.

Growth underlies an issue the retail sector has been experiencing. Concurrent with an increase in e-commerce sales is retail returns. As Marcus Shen observes, “The shopping habit to order and send back remains elevated,” and he examines the phenomenon of returns and how to maximize value recovery in his article, “Retail Quandary: Why the Returns Problem Just Got Easier to Solve.”

With the TikTok ban making headlines lately, this month’s Roundtable feature is a timely delve into “How to Have a Thriving Digital Presence as the Next Seismic Social Media Shift Looms” from Eric Yaverbaum, author of industry-standard bestseller Public Relations for Dummies.

The special section this month is In Business Magazine‘s annual Legal Guide. It is the most comprehensive guide to local lawyers and their firms. The guide lists local firms, and the attorneys by practice areas relating to business. The guide is available online for the full year and can be found on the homepage at inbuisnessphx.com.

Filling out this June edition is the usual broad coverage of business-relevant topics and activity in our local business community.

I’m pleased to help bring you this June edition of In Business Magazine, and hope you enjoy the read.


Susie Ingold
Burch & Cracchiolo

Susie Ingold is president of Burch & Cracchiolo. She practices in employment law and litigation and regularly advises clients regarding issues of workplace discrimination, employer policies, employee discipline and termination, and compliance with state and federal labor and employment laws. She regularly represents clients before the Equal Employment Opportunity Commission and in complex litigation matters in state and federal court. As an experienced litigator and trial lawyer, Ingold has successfully defended corporations, businesses, employers, executives and management in jury trials throughout Arizona’s state and federal courts.

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