While everyone is talking about “big data,” the truth is that understanding the “little data” (stock reports, newspaper headlines, weather forecasts, etc.) is what will help business owners and executives make smarter decisions at work, at home and in every aspect of their life. The average person consumes approximately 30 gigabytes of data every single day, but has no idea how to interpret it correctly. Everydata explains, through the eyes of an expert economist and statistician, how to correctly interpret all of the small bytes of data we consume in a day. Readers will become effective, skeptical consumers of everyday data.
Title: Everydata: The Misinformation Hidden in the Little Data You Consume Every Day
Authors: John H. Johnson and Mike Gluck