Consumer-Focused Executive to Lead Banner Marketing

Don Stanziano, MHA, is joining Banner Health as senior vice president for marketing, brand and public relations. His responsibilities include shaping and elevating Banner’s brand, enhancing its digital engagement with consumers and guiding external communications.

“Don will be a tremendous addition to Banner,” said Scott Nordlund, EVP, chief strategy and growth officer for Banner Health. “He is a highly accomplished leader in health system marketing and communications and brings a track record of success across the spectrum – from communicating how an organization is executing against its mission to enhancing the digital touchpoints that today’s consumers expect.”

Stanziano has been the chief marketing and communications officer for Geisinger, consistently ranked among the nation’s leading integrated delivery systems where he has had responsibility for marketing and communications across its hospitals, clinics, health plan and schools of medicine, nursing and other health professions. Prior to that, he spent 16 years at Scripps Health in San Diego where he served eight years as the vice president of marketing and communications.

“Health care is changing, but at its core it is still about making people’s lives better,” said Stanziano. “I look forward to the opportunity to tell Banner’s impressive story of clinical excellence and innovation nationally and across all of the communities it serves.”

His many professional awards and recognitions include, most recently, being named one of Becker’s Healthcare’s hospital and health system chief marketing officers to know.

Stanziano holds a master’s in health care administration from Ohio University and bachelor’s degree in journalism from Bowling Green State University.

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