“Adding CEFCO as a customer is a big step in our continued convenience store expansion,” says Ricky Wright, President and CEO of The Alkaline Water Company. “Developing significant partnerships and adding key customers such as CEFCO will allow us to further grow our c-store footprint in addition to expanding distribution of our single-serve products. The continued C-store growth we are seeing is a testament to the strength of our brand and the trust and confidence that our loyal customers have in Alkaline88.”
Alkaline88 is known for its Smooth Hydration® with a perfect 8.8pH balance. The brand was developed to deliver a smooth, soft mouth feel that encourages consumers to drink more and fully hydrate, and the Company is dedicated to smooth taste, purity, quality and value. The water’s ingredient deck is simple, easy to understand and free of buffers. Dubbed “the clean beverage,” Alkaline88 ionized water contains just two pure ingredients that customers trust and understand — water and pink Himalayan rock salt.
Beyond its dedication to providing customers with clean, pure drinking water, The Alkaline Water Company is an eco-conscious leader in sustainability. The first national water company to bottle in fully recyclable aluminum bottles (which are environmentally friendly, sustainable and recyclable in all 50 states), its entire line of products are packaged in 100 percent recyclable BPA-free PET bottles.
Alkaline88 waters are available in a variety of flavors and convenient sizes including:
- Small bottles for quick grab and go (500ml, 700ml, 1-liter, 1.5-liter)
- Sports bottles for customers with an active lifestyle (700ml, 1-liter, 1.5-liter, 2-liter)
- Bulk sizes (2-liter, 3-liter and 1-gallon) with easy-use handles for home refrigeration
- Calorie and sugar free A88 Infused™ flavored waters in six varieties — Watermelon, Raspberry, Peach Mango, Lemon, Lemon-Lime and Blood Orange
Founded in 2012, The Alkaline Water Company (NASDAQ and CSE: WTER) is headquartered in Scottsdale, Arizona. Its flagship product, Alkaline88®, is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88® delivers perfect 8.8 pH balanced alkaline drinking water with trace minerals and electrolytes and boasts our trademarked label ‘Clean Beverage.’ Quickly being recognized as a growing lifestyle brand, Alkaline88® launched A88 Infused™ in 2019 to meet consumer demand for flavor-infused products. A88 Infused™ flavored water is available in six unique all-natural flavors, with new flavors coming soon. Additionally, in 2020, the Company launched A88 Infused Beverage Division Inc., which includes the Company’s CBD water and flavor-infused water. For the Company’s topical and ingestible offerings, A88 Infused Products Inc. includes both the Company’s lab-tested full-spectrum hemp salves, balms, lotions, essential oils, and bath salts, along with broad-spectrum hemp, powder packs, oil tinctures, capsules, and gummies.