New Phoenix Co. Aims to Help People Breathe Better Air, Delivered to Your Door

TRU Filtered Air

TRU Filtered Air, a new company based in Phoenix, announces launching innovative subscription-based, medical grade air filters. TRU offers all high quality MERV 13 rated air filters, which are the same efficiency rating trusted by hospitals to catch the smallest particles of virus, bacteria, dust, allergens and other toxins. Founded by David Zimmerman and Chris McConnell, both huge advocates that breathing clean air improves your health and overall quality of life, TRU’s mission is to deliver the best air possible. Zimmerman is the founder and creative director of The Family Vibe, the award-winning creative agency behind other popular local wellness brands, including Spiritual Gangster and Nekter Juice Bar.

“Breathing the cleanest air possible has never been more important than it is now. Arizona has always had a need for more advanced air filtration because of the excessive dust here and monsoon season, and COVID has significantly compounded that,” said Zimmerman, co-founder of TRU Filtered Air. “Like all great problem-solving brands, we founded TRU with the wonderment and awareness that there had to be a better way. That led us to developing high quality air filters, in any size, at one great price, delivered right to your door when it’s time to replace the old ones.”

One of TRU’s biggest differentiators is its unique subscription-based model that allows customers to pre-order their air filters online and have them automatically delivered when it is time for them to be replaced. The worst culprit in poor air filtration is not changing air filters frequently enough and TRU solves that issue with its shipments serving as a seamless reminder that it is time to swap your air filters out.

TRU Filtered Air is a subscription-based air filter company based in Phoenix that was created for people who want to breathe better every day. TRU delivers the best quality air filters straight to your front door that increase your health and well-being, along with the longevity of your AC unit. TRU is a proud partner of the Asthma and Allergy Foundation of America.

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