HealthyVerify Certification: Getting America Open Again

by RaeAnne Marsh

HealthyVerify Certification helps businesses reduce the risk of workplace disease transmission and show the public they are going above and beyond what is expected by providing an independent third-party review and inspection process. The Scottsdale-based company was founded by Jordan Rose and Court Rich in March 2020, as businesses began facing COVID-19 lockdowns.

“The inspiration came from seeing that while some companies were deemed essential or allowed to reopen, there was still a lot of question and uncertainty about whether they were safe to visit, shop and buy from,” says COO Nick Labadie. “Our goal from the beginning was to give the public, employees and organizations a way to see that a medically and scientifically based independent third-party had reviewed and certified that the organization was taking the appropriate steps to reduce the risk of transmission of disease.”

Aiming to get America open and operating again, HealthyVerify provides three core services: Develop health safety standards and programs customized to the client’s business, organization or venue; expert assistance with implementing those new standards, including training employees and managers; and certification that the new cleanliness and sanitary programs and protocols have been implemented, with inspections to ensure the certification protocols continue to be maintained.

The biggest challenge for HealthyVerify has been just letting everyone know its new service exists. HealthyVerify has partnered with Arizona State University to reduce the workplace risk of spreading infectious diseases and works with the infectious disease control doctors from Barrow Neurological Institute to develop procedures for businesses. “Our partnerships allow us to be at the cutting edge of science and best practices,” Labadie says, noting HealthyVerify is the country’s only independent medically based, scientific and professional full-service certification company helping to minimize the risk of disease transmission. “When people learn about us and how we can help instill confidence in employees and customers, businesses make the easy decision to seek certification.”

Since its inception last spring, HealthyVerify has helped hundreds of workplaces, businesses, performing arts venues and sports teams abide by COVID-related mandates and make sense out of CDC and other guidelines to create an actionable plan. Clients range from fitness centers and restaurants to school districts, professional sports teams and local governments.

Wayne Gretzky’s famous quote of “skate to where the puck is going to be, not where it has been” was motivational and really helped shape the founding of the company, Labadie shares. “Everyone was wringing their hands and wondering how they will know if places are taking the right steps for everyone’s safety. No one else was doing it, but that’s the direction things needed to head in, so HealthyVerify was created to answer the question.”   

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