Great Wolf Lodge was featured today in Newsweek’s Most Loved Workplaces list for 2021, ranking at # 47 among the top 100 companies recognized for employee happiness and satisfaction at work. Produced in collaboration with the Best Practice Institute (BPI), a leadership development and benchmark research company, the Newsweek list results were determined after surveying more than 800,000 employees from businesses with workforces varying in size from 50 to more than 10,000.
“The Great Wolf Lodge culture is built on collaboration, kindness and acceptance, and we affectionately refer to our employees as ‘Pack Members’ because when you work at Great Wolf Lodge, you are a member of our family, a member of our pack,” shared Great Wolf Resorts CEO Murray Hennessy. “Our resorts provide a wealth of employment options, ranging from lifeguards and housekeepers to engineering and accounting professionals, with roles that can extend from one fun-filled summer to a long and prosperous career.”
“In the wake of the pandemic, business hit hurdles in terms of retaining and attracting employees – but the companies that made this list are delivering the respect, care, and appreciation that it takes to create a positive workplace that nurtures talent,” said Nancy Cooper, Global Editor in Chief, Newsweek
“The best way to determine the strength of a company’s culture is by measuring the degree of love employees feel for their workplace,” said Louis Carter, CEO and Founder of Best Practice Institute and Most Loved Workplace.
The full Newsweek list of 2021’s Most Loved Workplaces will be featured in the magazine’s October 29 print edition and is currently available online here.
Methodology
To identify the top 100 companies for the Newsweek ranking, companies were evaluated and scored as follows: 35 percent of the initial score was based on employee survey responses; 25 percent was derived from analysis of external public ratings from sites such as Comparably, Careerbliss, Glassdoor, Indeed and Google; and 40 percent came from direct interviews with and written responses from company officials. Newsweek then conducted additional research into every company on the list, as well as the top runners up, to determine the final list of 100 companies and their ranking. (The list includes both U.S. firms and companies with a strong U.S. presence that are based overseas.)
Great Wolf Resorts, Inc. is North America’s largest family of indoor waterpark resorts with 19 Great Wolf Lodge locations across the continent. The centerpiece family attraction at Great Wolf Lodge is an expansive indoor waterpark filled with water slides, pools and play areas specifically designed for families to enjoy together. Beyond the water park, families can enjoy the brand’s exclusive mystical interactive adventure game, MagiQuest, along with other family-friendly attractions including ropes courses, arcade games, miniature golf and family bowling. All the resort’s attractions, eateries and retail outlets are conveniently located under one roof, with resort located close to many major metropolitan areas across the U.S., making Great Wolf Lodge an easy and unforgettable escape for families.
Newsweek is the modern global digital news organization built around the iconic, over 85-year-old American magazine. Newsweek reaches 100 million people each month with its thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
Best Practice Institute is an award-winning leadership and organization development center, benchmark research company, think tank, and solutions provider. BPI is the certifying body for Most Loved Workplace® and conducted the original research to create the model and criteria for becoming a Most Loved Workplace®. BPI’s research proves that Most Loved Workplaces produce 3-4 times better customer service, employee performance, and retention than companies not loved by their employees.
