This January, The House of Creed opens its latest Creed Boutique in Scottsdale, marking the brand’s twelfth boutique in North America. The new boutique will be located within Scottsdale Fashion Square Mall, a distinct destination for Arizona’s largest collection of luxury shopping, dining and entertainment for residents and visitors of the Scottsdale area. Scottsdale Fashion Square consists of over 200 of the most desirable shops, with Creed joining its impressive roster in the luxury wing of the mall, neighboring other notable high-end brands.
Catering to fragrance connoisseurs, the boutique welcomes guests to explore the brand’s full collection of best-selling scents and exclusive offerings. The Scottsdale boutique will display an updated look that brings richness to the Creed brand featuring new materials such as Verde Luana Italian marble, white faux leather lining in drawers, white plaster tiles, and brass fluting, along with walnut paneling that brings a warmth to the overall design. The store’s open concept invites guests to experience the brand’s rich history through an array of luxurious scents along with a storytelling wall featuring copies of warrants and scented gloves. The shop will also have a small lounge to host appointments and consultations with clients.
Currently, the brand maintains eleven additional boutiques within North America including New York City, Las Vegas, Miami, Beverly Hills, Dallas, Houston and Mexico City. Exclusive product offerings available at the boutique include Millesime 1849 and 1000ml flacons of select scents, along with the full range of Creed fragrances – from the brand’s newest fragrance duo, The Amber Universe, and the limited-edition Absolu Aventus, to best-sellers such as Aventus, Carmina, Green Irish Tweed, Millesime Imperial, and Spring Flower.
The House of Creed is an authentic perfume house dedicated to the creation of highly original fragrances made from exquisite ingredients.
The legend of the brand begins in 1760 when a pair of scented leather gloves was delivered to King George III by a new London tailoring company. Founded by James Henry Creed in the same year as the young king’s accession, the House of Creed has led the way in creativity for clients for more than 260 years.
Creed uses rare, natural ingredients that celebrate the beauty of nature. This composition is a combination of prestigious and rare essences. Creed travels extensively to source, research, inspect and commission the finest materials: rose from Bulgaria, France, Turkey and Morocco; Indian jasmine; Florentine iris; tuberose from India; Haitian vetiver; Calabrian bergamot and Parma violets.
The high-quality natural raw ingredients are weighed, mixed, and macerated, in most cases by hand, in a small artisanal factory near Fontainebleau, France. The process is labor-intensive, but Creed is driven by artistry and perfection.
