AZ Impact for Good has been recognized by ASAE with a 2023 Gold Circle Award in the E-Newsletter category. The Gold Circle Awards competition is the premier association marketing, membership and communications award that recognizes excellence, innovation and achievement in association/nonprofit marketing, membership and communications programs. This year’s competition received more than 150 applications across 16 categories, including convention/meeting campaign, member retention campaign, print magazine and video.
“We are incredibly proud to receive the 2023 Gold Circle Award for our IDEA(s) in Motion Newsletter. This recognition underscores the significance of creating a platform that fosters inclusion, diversity, equity and accessibility within the nonprofit sector,” says Angela Palmer, vice president of organizational equity and special projects. “Our goal was to provide a valuable resource for nonprofits in Arizona, helping them understand the importance of equity initiatives and take action within their organizations. Winning this award affirms the impact we are making and inspires us to continue our mission of empowering and supporting the nonprofit community.”
The IDEA(s) in Motion Newsletter (www.azimpactforgood.org/tools-resources/ideas-in-motion-newsletter) was conceived around AZ Impact for Good’s commitment to serving the nonprofit and philanthropic communities with a focus on inclusion, diversity, equity and accessibility (IDEA). The organization’s leaders wanted to establish a way to share information and best practices around IDEA with the membership in an approachable way that was interesting and compelling. The goal was to serve as a key source of information on how to include IDEA practices in the daily operations of a nonprofit. A key reason why the newsletter is well-read and shared is because it is personalized and AZ Impact for Good emphasizes resources from multiple modalities so it is engaging and relatable for the diverse types of learners and readers.
“We have worked to meet nonprofits and grantmakers wherever they are at their IDEA journey,” says Palmer. “The newsletter has evolved over time and now includes information about our IDEA trainings as well as those that we partner with at a local and national level.”
Entries for the Gold Circle Awards competition are judged consistently in each category based on criteria established by the ASAE Gold Circle Award Committee for excellence in association marketing, membership and communications programs.
“I am thrilled to extend my congratulations to the winners of the 2023 ASAE Gold Circle Awards,” says Diana Dabdub, CAE, director of admissions and recruitment affairs at the American Association of Veterinary Medical Colleges and chair of the ASAE Gold Circle Awards Committee. “The Gold Circle Awards recognize and highlight the significant role that marketing, membership and communications association professionals play in promoting and supporting the growth of associations and their members. This year, the Gold Circle Awards categories have been updated to encourage and promote diversity, equity, inclusion and accessibility in campaign development. The winning campaigns showcase innovation, collaboration, creativity and thoughtful incorporation of the diversity, equity, inclusion and accessibility perspective in their design and implementation.”
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