The launch in Arizona, in partnership with the Ak-Chin Indian Community, expands Fubo Sportsbook’s presence in the U.S. following last month’s launch in Iowa. More than a wagering platform, Fubo Sportsbook is purpose-built to meet U.S. sports fans’ growing demand for interactivity through an industry-first integration of an owned-and-operated sports wagering platform with a live TV streaming experience. By integrating with fuboTV, the mobile app delivers personalized omniscreen experiences that turn passive viewers into active participants. Fubo Sportsbook’s proprietary feature, Watching Now, leverages fuboTV’s first-party user data to engage participants by recommending relevant bets based upon what they are streaming — even as they change the channel. Fubo Gaming intends to continue iterating the app, launching additional features that will further integrate wagering into the fuboTV platform, to create an even more immersive and personalized experience.
“We are honored to partner with our first Native American tribe, the Ak-Chin Indian Community, to launch our market-defining sportsbook within the great state of Arizona,” said Scott Butera, president, Fubo Gaming. “In less than a year of establishing Fubo Gaming, we brought our sports betting platform to passionate sports communities across two states and look forward to continuing introducing our unique product to many more consumers.”
“Fubo Sportsbook is a major pillar of fuboTV’s mission to integrate interactivity into our live TV streaming platform and define a new category of interactive sports and entertainment television,” said David Gandler, co-founder and CEO, fuboTV. “I’m very proud of how quickly the Fubo Gaming team has brought Fubo Sportsbook to market: from our announcement to expand into online sports wagering to the launch of Fubo Sportsbook in Arizona, our second state, all in the same year.”
Earlier this year, Fubo Gaming received regulatory approvals to operate as the management service provider to the Ak-Chin Indian Community to go live with mobile betting operations within the state of Arizona. The company has also obtained market access agreements in four other states, including Pennsylvania via The Cordish Companies, Indiana and New Jersey via Caesars Entertainment Inc., and Iowa via Casino Queen. Fubo Gaming expects to announce the launch of Fubo Sportsbook in additional markets, subject to requisite regulatory approvals.
“We’re so excited this day is finally here,” said Robert Miguel, chairman, Ak-Chin Indian Community. “The Ak-Chin Indian Community is proud to work with an industry-leading partner like Fubo Gaming in the development of its mobile app for online sports wagering, and we look forward to providing our customers the premier gaming experience they’ve come to expect.”
Launched in 2021, Fubo Gaming Inc. is a Chicago-based subsidiary of live TV streaming platform fuboTV Inc. (NYSE: FUBO), and developer and distributor of Fubo Sportsbook. Fubo Sportsbook is purpose-built to integrate with fuboTV, creating a personalized omniscreen experience that turns passive viewers into active and engaged participants. Fubo Sportsbook officially launched in November 2021 and is currently live in Iowa and Arizona. It has market access agreements in Pennsylvania via The Cordish Companies and Indiana and New Jersey via Caesars Entertainment Inc. The launch timeline of Fubo Sportsbook in each state is subject to obtaining requisite regulatory approvals.