First-Ever Title Sponsorship of Barrett-Jackson’s World-Famous Auction Block Is Named

Barrett-Jackson, The World’s Greatest Collector Car Auctions, today announced a new partnership with Guaranteed Rate, a leader in retail mortgage lending and digital financial services. Guaranteed Rate has become the Official Mortgage Lender of Barrett-Jackson’s Scottsdale Auction, which takes place Jan. 22-30, 2022, at WestWorld of Scottsdale. Also, the Guaranteed Rate Auction Block marks a first-of-its kind title sponsorship.

“We are thrilled to welcome Guaranteed Rate to the Barrett-Jackson family of partners,” said Barrett-Jackson Vice President of Corporate Partnerships Peter Lubell. “They are a world-class mortgage and financial services organization, and I look forward to seeing the Guaranteed Rate Auction Block come to life during our 50th Anniversary Scottsdale Auction.”

“It’s awesome to be a part of this first-of-its-kind partnership with Barrett-Jackson,” said Guaranteed Rate Vice President of Sports Marketing and Partnerships Steve McNelley. “The Scottsdale Auction has been thrilling collector car fans for five decades, and Guaranteed Rate is excited to be a part of this iconic event in such a new way.”

Those interested in being a part of the 50th anniversary celebration and registering to bid for the 2022 Scottsdale Auction may do so here.

To purchase tickets or VIP packages to the event, click here.

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