Underscoring the rapidly evolving power of amenitized commercial real estate spaces, Scottsdale-based Southwest Experience Center has rebranded to NextSpace. The change refines the facility’s focus on serving the wide swath of companies expanding or relocating in Phoenix, and the need those organizations have to create transformative work environments.
“We had a front-row seat to the influx of new companies and residents that Maricopa County welcomed during the pandemic’s Great Migration. That interest in Phoenix as a place to establish or expand a company’s presence has not waned,” said NextSpace Founder Jeff Emmons. “We introduced the Southwest Experience Center last year as a place where commercial real estate experts and clients could personally interact with the next generation of furniture, fixtures and technology – so that as they make those business moves, they can make informed, impactful and inspired build-out decisions. It is literally all about a company’s next space, and our rebrand reflects that mission.”
According to the latest economic data, the pandemic’s Great Migration gained Maricopa County more than $1.8 billion in adjusted gross income, made it the nation’s largest growing county between 2020 and 2023, and ranked it the number one county for attracting and retaining talent.
“Phoenix has been a huge benefactor of shifting U.S. population trends and now joins the nation in its back-to-office movement, spurred on by brands like Amazon who are making the callback to in-office work,” said Emmons. “We know immersive workspaces successfully entice employees back to the office, helping leaders make a convincing case for teams to return to in-person, in-office collaboration. From an ownership perspective, we also know that amenitized commercial buildings are out-leasing traditional spaces by a wide margin, and NextSpace is designed to foster the success of that approach.”
Highly accessible just north of Bell Road and east of the Loop 101 in Scottsdale, Arizona, NextSpace offers 32,713 square feet and more than $9 million in product representing more than 50 industry-leading workplace vendors. This provides builders, brokers, designers and executives a gallery of build-out options to consider as they create spaces to grow and thrive.
“Our partnership roster continues to grow,” said Emmons. “As it does, we want folks to come back often to see what’s new in the next generation of work and to collaborate with other visionaries looking to create the next, best commercial real estate space.”
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