“Meijer is truly the gold standard for customer service and excellence in the markets they serve. They reach over 30 million people in the Midwest. I fully expect them to grow to one of our top 10 customers over the next 12 months. They run high volume, high quality supercenters/grocery stores that consumers know and trust,” stated Richard Wright, President and CEO of The Alkaline Water Company. “They share many of our same values for innovation, quality and excellent customer service that have allowed them to become the 18th largest privately held company in the country. These shared values have also allowed Alkaline88 to become the number one selling bulk brand in the country and the largest independent alkaline water company in the U.S. With three products on their shelves and summer rapidly approaching we will also be adding capacity in the Midwest to meet their customers’ needs for the smooth, delicious taste of Alkaline88. This is another major step in our continued domination of the top 75 grocery retailers in the country.
This partnership is yet another huge win for The Alkaline Water Company. Founded in Michigan in 1934 and still based there today, Meijer has grown to include more than 240 supercenters in six states — Michigan, Ohio, Indiana, Kentucky, Illinois and Wisconsin. One of America’s largest private companies, Meijer was voted “America’s Best Employers” by State 2020 and named “Retailer of the Year” by Progressive Grocer, the grocery industry’s largest trade publication.
Alkaline88 is known for its superior hydration with a perfect 8.8pH balance. The brand was developed to deliver a smooth taste that encourages consumers to drink more and fully hydrate, and the company is dedicated to purity, quality, and value. The water’s ingredient deck is simple, easy to understand and free of buffers. Dubbed “the clean beverage,” Alkaline88 ionized water contains just two pure ingredients that customers trust — water and Pink Himalayan Rock Salt.
The Alkaline88 flagship brand of premium alkaline water is now available in 75,000 stores across all trades in the U.S.
Founded in 2012, The Alkaline Water Company (NASDAQ and CSE: WTER) is headquartered in Scottsdale, Arizona. Its flagship product, Alkaline88®, is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88® delivers perfect 8.8 pH balanced alkaline drinking water with trace minerals and electrolytes and boasts our trademarked label ‘Clean Beverage.’ Quickly being recognized as a growing lifestyle brand,