CLICKSAND exposes how the online marketing industry is destroying millions of businesses in a greedy money grab. From the largest companies such as Google, Facebook and HubSpot to small agencies and consultants in every city and town, online marketers are convincing unsuspecting business owners that online marketing is a panacea that will solve all their sales and marketing challenges. In reality, the businesses that fall for the “pitch” of online marketers are being lured onto the rocks of destruction by following a siren song of pitchmen who are more interested in making money than helping their clients. This book challenges the conventional “group think” mentality prevalent in business these days.
CLICKSAND: How Online Marketing Will Destroy Your Business (And the Unlikely Secret to Saving It)
Author: Bill Troy
Publisher: Ideapress Publishing
On shelves: 2/20/2018
250 pages
$24.95
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