Never Lost Again chronicles the evolution of mapping technology — the “overnight success twenty years in the making.” Bill Kilday, the marketing director for Keyhole and Google Maps, was there from the earliest days, and offers a personal look behind the scenes at the tech and the minds developing it. But this book isn’t only a look back at the past; it is also a glimpse of what’s to come. Kilday reveals how emerging map-based technologies including virtual reality and driverless cars are going to upend our lives once again. Never Lost Again shows us how our worldview changed dramatically as a result of vision, imagination and implementation. It’s a crazy story. And it all started with a really good map.
Never Lost Again: The Google Mapping Revolution That Sparked New Industries and Augmented Our Reality
Bill Kilda
HarperBusiness
Available: 5/29/2018
368 pages
$29.99
