Wisdom Natural Brands Receives Presidential Award for Export Successes

Wisdom Natural Brands May 28, 2015

U.S. Secretary of Commerce Penny Pritzker presented Wisdom Natural Brands® with the President’s “E” Award for Exports at a ceremony in Washington, D.C. The President’s “E” Award is the highest recognition any U.S. entity can receive for making a significant contribution to the expansion of U.S. exports.

“The President’s ‘E’ Award winners are outstanding American businesses and organizations that have played a crucial role in strengthening and growing our economy through increased U.S. exports,” said Secretary Pritzker. “By selling Made-in-America goods and services internationally, winners are creating jobs in Arizona and their local communities. Congratulations to Wisdom Natural Brands. Exports are critical to our nation’s competitiveness in the global marketplace and solidify our country’s economic leadership across the globe.”

Wisdom Natural Brands is a manufacturer of natural sweetener products made from the Stevia plant and other natural ingredients. Branded under SweetLeaf®, its product line includes powders, liquids and tabs.

“We are honored to be one of the 45 companies to receive the Presidential ‘E’ Award.  And we are especially grateful for the assistance that the U.S. Department of Commerce has rendered in helping us make the world a sweeter place,” said Michael May, Ph.D., chief operating officer for Wisdom Natural Brands. “A key part of our strategy for growth in the coming years will originate from customers and partners in the global marketplace.”

In 1961, President Kennedy signed an executive order reviving the World War II “E” symbol of excellence to honor and provide recognition to America’s exporters. Secretary Pritzker honored 45 U.S. companies with the President’s “E” Award for their outstanding work to reduce barriers to foreign markets and to open the door to more trade around the world.

U.S. exports of goods and services hit an all-time record of $2.34 trillion in 2014, accounting for 13.4 percent of U.S. GDP, compared to 7.5 percent 30 years ago. Nationally, jobs supported by exports reached an all-time high last year with more than 11.7 million jobs, up 1.8 million since 2009.

American companies are nominated for “E” Awards through the U.S. and Foreign Commercial Service office network, located within the Department of Commerce’s International Trade Administration. Record years of successive export growth and an applicant’s demonstration of an innovative international marketing plan that led to the increase in exports is a significant factor in selecting the overall winners.

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