(PHOENIX) – The craft cocktail culture is booming! Restaurants and bars are constantly updating drink menus to include more specialty cocktails to meet consumers’ interest and demands. Eric and Jackie Gichner founded VITANI in 2015 to fill a void in the spirits aisle. The Chicago couple wanted to produce a cocktail that not only has top shelf bar quality spirts, but also the alcohol content of a drink prepared by a professional bartender. Phoenix is the first city outside Chicago to offer the product.
Imbibers love to watch bartenders measure, shake and pour these intricately made drinks when out at a bar. But when it comes to drinking at home – it’s a different story. Recreating a bartender-quality martini is not easy, until now! VITANI is a new enticing line of ready-to-drink martinis made with premium vodka and top quality ingredients. Now available in the Metro Phoenix area, cocktail-lovers can skip the bar and simply chill, shake and enjoy a martini anywhere, anytime.
VITANI is packaged in a sleek, environmentally friendly and easy to transport aluminum bottle. It is available in two sizes making it easy to share or drink straight from the container. The customized packaging chills five times faster than glass and stays cold longer as well. VITANI is now for sale in select Scottsdale, Phoenix and Chandler AJ’s Fine Foods* markets and the Westin Kierland Resort* and is offered in five delicious flavors:
· Cosmo Martini (premium vodka infused with natural cranberry, orange and triple sec)
· Dirty Martini (premium vodka infused with real olive brine)
· Citrus Ginger Martini (premium vodka infused with natural ginger, lemon and lime)
· Cucumber Martini (premium vodka infused with natural cucumber)
*Silver medalist at the 2014 San Francisco World Spirits Competition
· Elderpear Martini (premium vodka infused with natural pear, honey and elderflower)
*Bronze medalist at the 2014 San Francisco World Spirits Competition
*select flavors available
“We are thrilled to be able to bring VITANI to Arizona. We know what a vibrant destination this city is and believe our cocktails will match the enthusiasm and passion of cocktail-lovers here,” said Eric Gichner, president and co-founder of VITANI.
VITANI is the answer cocktail enthusiasts have been looking for. Whether bringing to a party, enjoying at one’s own home, accompanying a BYOB meal and more, VITANI is the ideal choice.
About VITANI
Packaged in sleek, environmentally friendly and easy to transport aluminum bottles, VITANI is perfect for any situation. Plus, the customized packaging chills five times faster than glass and stays cold longer as well. Whether bringing to a party, enjoying at one’s own home, accompanying a BYOB meal and more, VITANI is the ideal choice. The inventive cocktails are made with premium spirits and are sold in 200ml single-serve bottles. 750ml full-size bottles to share are coming soon. VITANI is sold at select grocery and beverage stores throughout the Chicagoland and Metro Phoenix areas. For more information visit: http://www.drinkvitani.com/
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