HomeSmart Expands Corporate Brokerage Locations into Florida

HomeSmart LLC | April 3, 2019

Fast-growing real estate brokerage, Scottsdale-based HomeSmart LLC., today announced its entry into Florida. This will be HomeSmart’s twenty-ninth state in which it operates, and the fourth state in which the brokerage operates company-owned locations, including California, Colorado and Arizona where it holds the No. 1 market share.

Florida will be HomeSmart’s first virtual platform state, which means agents will be empowered to work anywhere while supported by the company’s robust tech offerings. Using RealSmart Agent, a proprietary technology platform developed by HomeSmart, agents are able to manage every aspect of their brand and business via mobile and desktop applications. Agents will also have access to 76 statewide office workspaces, business growth tools, a marketing design center, training and readily accessible broker support.

“The combination of our proprietary technology and our 100-percent commission offering is ideal for the Florida market,” said HomeSmart Founder and CEO Matt Widdows. “The HomeSmart model provides agents more time and money to focus on developing their business by equipping them with technology tools and support.”

“We are excited to serve Florida agents. A shifting market makes now the ideal time for agents to evaluate their brokerage affiliation and align their business and brand with a company like HomeSmart that can guide them through a changing business climate,” said HomeSmart COO Wendy Forsythe. “Expanding HomeSmart’s footprint across the country is a top priority.”

Led by Vice President and Broker Freddy Rodriguez, the Florida location will aggressively grow to serve agents and consumers across the state. To learn more visit www.homesmart.com/florida.

About HomeSmart, LLC

Ranked in the top five real estate brokerages in the United States and the number one brokerage firm in Phoenix, Colorado and Palm Springs, HomeSmart is one of the fastest growing real estate brokerages in the country. HomeSmart provides real estate agents the training, tools, technology and support necessary to grow and scale a successful real estate business. Today, the brokerage has 38 locations and more than 9,800 agents across Phoenix, Colorado, Palm Springs and Florida. For more information on HomeSmart, visit http://www.homesmart.com/.

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