Marketing Automation, Accelerated

Mike Hunter

Too often, marketers purchase technology with the promise that all of their problems will be solved, only to then see this valuable asset underutilized or, even worse, transformed into “shelfware.” Act-On Accelerate, from Act-On Software, is a Marketing as a Service solution that bridges the gap between technology and strategy execution. To Act-On’s marketing automation and … [More]

AI Advances Background Checking

by Mike Hunter

Background checks are becoming a higher-profile security issue, yet in this world of “people screening,” speed and accuracy have remained the industry’s key pain points. Victoria-based Certn recently launched its groundbreaking platform in the U.S. market. The platform uses data points from thousands of sources to not only look at the past but, for the first time, leverage data … [More]

Recognition Can Be a Snap

by Hani Goldstein

Snappy is an innovative employee recognition and incentive platform. It allows companies and managers to send a collection of thoughtful gifts to team members with a click of a button, helping employees feel appreciated and motivated at work. Snappy sources the best products and experiences from leading brands and retailers to be able to offer each recipient a personalized … [More]

How to ICE-Proof Your Business in 2019

by Bridget Sharkey

President Trump has made global headlines with his tweets which pledging to build a border wall at Mexico’s expense. Meanwhile immigration crackdowns at places of business will no doubt continue to increase during 2019.  In fact, ICE reports a 650 percent surge in workplace arrests since Trump became president, according to a recent article in Newsweek.  “Employment … [More]

Remote Working Officially vs Unofficially – It Matters

by Mike Hunter

A survey, commissioned by the inventor of virtual network computing, RealVNC, found that, in a significant number of large U.S. enterprises that do not officially permit remote working, remote working happens unofficially. This indicates that not permitting remote working is putting data security and privacy at risk by encouraging unofficial access that often involves personal … [More]